Delta Extends Elite Status for Frequent Flyers Who Take a Break
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Delta is the first major U.S. carrier to adopt a broader policy for extending elite status, including not just those who take parental leave but also flyers who experience other major life events. It's a good way to engender long-term loyalty among the airline's most valuable customers.
It was a good week for loyalty members at Delta Air Lines. Early in the week, the Atlanta-based carrier kicked off a program called Reclaim My Status, which allows frequent flyers who took a break from travel due to a major life-changing event to fast-track their way back to their former status level.
Through the program, when a SkyMiles member takes a major break from travel after the birth of a child or a major medical issue, it's now easier to step back into the flow of elite travel.
No tier of elite status is exempt from the program, but it's handled on a case-by-case basis depending on the life event. Once a trave
