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A strange alliance formed between Korean Air and American this week that has analysts scratching their heads. Korean and American announced a codeshare flight between Dallas and Seoul, a flight operated by American Airlines. By entering the agreement, Korean will be able to sell seats on the American carrier while members of its loyalty program will be able to accrue miles.
Normally this would be business as usual except that Korean is in the Skyteam alliance while American is in OneWorld. So why would two airlines in competing alliances share? According to the airlines, the pact is “an important milestone in growing our relationships with carriers around the globe to provide customers access to the destinations they value most.” According to Ben Mutzabaugh over at USA Today though, there more be more at play.
In short, there’s a decent chance that Korean is out to find a new alliance to play with. If this new codeshare is any indication, Oneworld may get a new partner in Korea very, very soon.
Social Quote of the Day
Stay tuned to “As the Turbine Turns”… RT alwaysonthefly: AA, Korean cross alliance lines on ICN-DFW codeshare pact.
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