It can be difficult enough for airlines to manage their brand internally, but even more perplexing when faced with outside spammers whose fraud promotions serve no apparent purpose.
Fake Instagram accounts for American Airlines, Delta Airlines, and JetBlue have been set up with the promise of free flights. The accounts…all work very similarly. They promise a free airline ticket or round-trip ticket to the first several thousand followers, which vary depending on the account.
It’s unclear why these accounts were set up and what the people behind them ultimately hoped to achieve. The promise of free flights could lead to headaches for the airlines as duped followers attempt to collect on their reward.