Articles tagged “youtube”

Encourage your audience to revel in summer fun and dare them to broaden their cultural horizons.

From its detailed hotel descriptions to its online magazine, Jetsetter is a case study in content marketing.

Investing in a photo and video strategy with user generated contests and periodic programming has allowed this government agency to compete with big brands and destinations in the travel world.

Content is king and tourism marketers are realizing that giving travelers a place to dream about, even before they are ready to book, is key building a brand and relationship with future visitors.

We're past the days when online video was an expense with little ROI. Here's insight into making that ROI even bigger.

Lufthansa's new campaign stirs up interest in its target city, reaches Chicagoans who it doesn't interact with directly, and makes business travelers in other cities envious enough to hope the new service is headed their way. Success, indeed.

U.S. airlines are still way behind in creating watchable and shareable short videos, and could learn a lot from the non-U.S. examples listed here.