Articles tagged “whatsapp”

New Skift Trends Report: The Future of Messaging Tech in Travel, Part 1

New Skift Trends Report: The Future of Messaging Tech in Travel, Part 1

James O'Brien, Skift

Messaging technology is expanding at a rapid pace across the online commerce ecosystem, across categories. This report addresses the marketing operations side of the messaging technology equation among travel companies.

1 year ago

Skift Travel Megatrend for 2016: Messaging Is the New Language of the Globe

Skift Travel Megatrend for 2016: Messaging Is the New Language of the Globe

Rafat Ali and Dan Peltier , Skift

Messaging gives brands a direct, intimate relationship with consumers that social media only hinted at. What will be the long-term effect on marketing when a hotel or airline can contact customers like their loved ones do?

1 year ago

WhatsApp Will Go Free as Facebook Focuses It on B2C Strategy

WhatsApp Will Go Free as Facebook Focuses It on B2C Strategy

Stefan Nicola, Bloomberg

This is the year of getting things done in messaging apps. Will travel startups and existing players figure out how to best reach consumers?

1 year ago

Messaging Apps With Travel Agents Are the ‘It’ Thing for Travel Startup World in 2016

Messaging Apps With Travel Agents Are the ‘It’ Thing for Travel Startup World in 2016

Dennis Schaal, Skift

In airports and hotel lobbies, how many times have you heard throngs of travelers lamenting: "This app on my phone is wonderful, but if only it had access to real, human travel agents within it?" A new wave of travel startups is conjuring this image. Is it reality-based or wishful thinking? We'll see.

1 year ago

World’s Best Travel Messaging App WhatsApp Bought by Facebook for $19 Billion

World’s Best Travel Messaging App WhatsApp Bought by Facebook for $19 Billion

Gerry Shih and Sarah McBride, Reuters

Whatsapp has become a must-have app for millions of travelers who use it to communicate with family at home or friends overseas for free, no matter which country they're currently in.

3 years ago

Great for global travelers: Mobile messaging apps overtaking text messages

Great for global travelers: Mobile messaging apps overtaking text messages

Jessica Guynn, Los Angeles Times

Mobile messaging apps such as WhatsApp are becoming a cost-effective and more personal way to communicate electronically for travelers on the go.

4 years ago