Richard Whiddington, Jing Travel
Singapore is ahead of the curve when it comes to its Chinese inbound strategy. It's the first country destination to roll out a WeChat Mini Program specifically targeted to Chinese business travelers attending meetings and events.
7 months ago
Jing Travel
China is on track to be Airbnb's top origin market in 2020. Destination marketing organizations targeting Chinese travelers can gain insights from the homesharing giant's take-charge strategy, which is key for staying power in this fiercely competitive sector.
8 months ago
Bloomberg News
This sure looks like the first step to global ambitions of Chinese payments giants WeChat Pay and Alipay. Those who think Tencent and Alibaba see the world outside as small, relative to home market where chat-and-wallet is the norm, must think again.
9 months ago
Diana Cerqueira, Jing Travel
As Chinese travelers increasingly seek out cultural tourism, destination marketing organizations would do well to boost visibility for museum institutions and historic landmark sites with this segment. VisitBerlin's effort is case in point.
11 months ago
Rosie Spinks, Skift
Chinese travelers are the world's largest outbound travel market. With the launch of Helsinki's WeChat collaboration, it seems the days of asking them to pay cash in a destination are numbered.
1 year ago
SkiftX
Mobile payments are already commonplace in parts of Asia — China particularly — but as travelers adopt these tools, travel companies will need both local expertise and deep technological capabilities to make sure their guests can pay when and how they like.
1 year ago
Richard Whiddington, Jing Travel
As Chinese outbound travel continues to rise, this high-spending segment is increasingly appealing to destinations worldwide. Deploying WeChat, China's No. 1 superapp, may be key for travel brands and destinations looking to unlock this market.
1 year ago
Dennis Schaal, Skift
Consumers in the West reach almost reflexively for the Google Maps app as the service becomes a nearly ubiquitous utility despite a dearth of messaging and payments. Whether it evolves into the next superapp may depend on whether users really want a do-everything app and the mood of regulators seeking to break up big tech.
1 year ago
Sean O'Neill, Skift
Americans and Europeans who used to scoff at QR-style bar codes are going to need to learn how to use them to pay for meals, attractions, and tickets whenever they visit Japan. The reason? Swelling Chinese tourism is prompting the country to adopt China’s preferred mobile payment method.
1 year ago
Rachel Lerman and Anick Jesdanun, Associated Press
China leads the super app phenomenon and Facebook is following in its footsteps several years later with big ambitions to be the WeChat of the world — outside China, of course.
1 year ago
DerbySoft + Skift
Hotels are developing WeChat mini-programs to drive digital bookings among Chinese travelers. Club Med is one such company that has seen success in its WeChat mini-program strategy, developed by DerbySoft.
2 years ago
Mailman X + Skift
China’s social media market can be tough to crack for destination marketers based overseas. But the success of NYC & Company, the city’s official DMO, has shown that data-driven insights are key to creating a digital strategy that resonates with Chinese outbound travelers.
2 years ago
