Articles tagged “visitbritain”

This conference planner sums it up best: “So many times an organization comes into a city, invades it for a few days, and then leaves. For us, we relied on the universities, pulling their knowledge and access to people, to create what we hope is a long-lasting conversation about the future of cities between us and the people of Glasgow.”

The UK has become one of the world’s most attractive destinations for the advanced manufacturing and automotive sectors. Download our latest report to learn more.

Bristol, England is a perfect example of the level of innovation and technology that's continuing to grow across UK cities. Download our latest report to learn more about the state of meetings and events in the UK.

Sector expertise is becoming increasingly important for international conference planners and decision-makers in choosing a destination. In our latest report, we examine how UK cities excel at hosting conferences in advanced and creative industries. Download the report to learn more.

Tourism, along with business travel, is on the rise again in the UK due to a weak British pound and cheap flights. VisitBritain is trying to make the most of it despite the lingering ramifications of the political mess that is Brexit.

Sometimes you have good luck and sometimes you have good timing. And sometimes you have both. Visit Britain's campaign already makes sense since the U.S. is the UK's most valuable source market. But many Americans were probably already mulling a UK trip because of the great exchange rate without the coaxing of a tourism board.

Balcombe is in a prime position to bring about change in VisitBritain's strategies, coming from a travel background but with fresh eyes on the particular challenges of destination marketing.

Yahoo's ownership of Tumblr can be an attractive dynamic for travel brands that are looking for an alternative to Facebook and to extend their presence in online media and video.

More destinations and flag carriers should join forces to produce such high-quality content that highlights attractions beyond the predictable ones.

Big attractions that rest on their laurels can quickly become tired cliches that future travelers drop from their bucket lists.