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Articles tagged “videos”

SkiftX

Best Travel Ads This Week: Music That Makes a Message Pop

Sparking an emotion inside a would-be visitor is the goal of every tourism campaign, making music a powerful ally when paired with striking and engaging visuals.

Best Travel Ads This Week: Music That Makes a Message Pop

Media and PR

Skift Global Forum: Vimeo President on How Brands Can Win by Letting Go

The video revolution is a work in progress with GoPro and Instagram's new Hyperlapse feature showing their influence.

Skift Global Forum: Vimeo President on How Brands Can Win by Letting Go

Online Travel

Spottly Raises $850,000 to Build Video Travel App

Although video content is becoming more popular and easier to consume, the number of travelers that reference peer-written reviews and guides also continues to grow.

Spottly Raises $850,000 to Build Video Travel App

Tourism

The Best Video Postcard of The Year: Travel, Before It’s Too Late

One of the best travel postcards of the year, simple but profound.

The Best Video Postcard of The Year: Travel, Before It’s Too Late

Airlines

Travel CEOs Take On the Ice Bucket Challenge

Online travel and airline CEOs love it when their companies' advertisements go viral, and they can only pour ice water over their heads, dry off, and admire how the ALS Association has crowd-funded its cause.

Travel CEOs Take On the Ice Bucket Challenge

Online Travel

Yelp App Users Can Now Add Video to Reviews

Video is powerful, and now users of Yelp's iPhone app have some additional user-generated ammunition. Nice move by Yelp.

Yelp App Users Can Now Add Video to Reviews

SkiftX

Best Travel Ads This Week: Destinations Urge Viewers to Take an Adventure

Destinations need to strike a balance between highlight everything they have to offer and making those opportunities timely and relevant to a viewer they wish to visit to soon.

Best Travel Ads This Week: Destinations Urge Viewers to Take an Adventure

Hotels

Best Travel Ads This Week: Inspiring Summer Holidays

Brands are looking to squeeze the most out of the busy travel season by inspiring customers through nostalgia, the promise of lifelong memories and deals.

Best Travel Ads This Week: Inspiring Summer Holidays

Tourism

Catalonia’s Creative Video Campaign Travels Along Its Coast

Although beautiful, the trouble with such ambitious projects is measuring the return on investment from increased visitor interest to tickets actually bought.

Catalonia’s Creative Video Campaign Travels Along Its Coast

Tourism

This Is Why Friends Traveling Together Is So Much Fun

This is why the travel brands should think more about targeting groups of friends: because it is so much fun, gives the destination a youthful vibe, and keeps it fresh as a brand.

This Is Why Friends Traveling Together Is So Much Fun