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Articles tagged “trivago”

Online Travel

Expedia’s Answer to TripAdvisor-Priceline Deal? Direct Hotel Booking on Trivago

Expedia is concerned that Booking.com's booking partnership with TripAdvisor will hurt Expedia traffic from TripAdvisor. Expedia's answer for now is Trivago taking hotel bookings. It's not a big answer for now, but it's a start. And Expedia might forge a booking partnership with Google in the future.

Dennis Schaal, Skift | 8 years ago

Expedia’s Answer to TripAdvisor-Priceline Deal? Direct Hotel Booking on Trivago

Online Travel

Interview: Trivago Building Big Team in Shift Toward Direct-Hotel Relationships

Oh, it's downright trendy. Trivago's new tilt toward building direct ties to hotels takes place as TripAdvisor is signing up chain after chain for its book-on TripAdvisor Instant Booking product, Google has debuted a similar initiative, Booking.com has created its BookingSuite hotel division, and Expedia has debuted a mobile app for hotels to manage rates and access analytics.

Dennis Schaal, Skift | 9 years ago

Interview: Trivago Building Big Team in Shift Toward Direct-Hotel Relationships

Media and PR

Trivago Spent $3.7 Million in July to Tweak TripAdvisor Over Reviews

An Expedia-owned company, Trivago, is blasting TripAdvisor, which Expedia formerly owned, over "unfair" hotel reviews. I love the travel industry.

Dennis Schaal, Skift | 9 years ago

Trivago Spent $3.7 Million in July to Tweak TripAdvisor Over Reviews

Online Travel

Creepy Trivago Guy May Be the Secret to the Company’s U.S. Success

It's tough for a European brand to really take hold in the U.S. -- or vice versa -- but Trivago is on the way to doing it.

Dennis Schaal, Skift | 9 years ago

Creepy Trivago Guy May Be the Secret to the Company’s U.S. Success

Online Travel

Expedia’s CEO Has a Formula to Beat Rivals Through Acquisitions and Growth

Baseball's N.Y. Yankees had its "core four" of Derek Jeter, Andy Pettitte, Jorge Posada, and Mariano Rivera. And Expedia has its own core four, namely Expedia.com, Hotels.com, Trivago, and Egencia as the foundation for global growth and the plan is to add regional acquisitions around the edges.

Dennis Schaal, Skift | 9 years ago

Expedia’s CEO Has a Formula to Beat Rivals Through Acquisitions and Growth

Online Travel

New Trends Report: The State of Travel Metasearch in 2015

A smart look at the factors, including the rush toward direct bookings, that are shaping the entire metasearch sector in 2015.

Dennis Schaal, Skift | 9 years ago

New Trends Report: The State of Travel Metasearch in 2015

Online Travel

Did Kayak Get Acquired by the Wrong Company?

There is no question that Kayak management would kill to be the beneficiary of the kind of marketing/advertising commitment that Expedia is making to Trivago. It is really tough to compete with one hand tied behind your back.

Dennis Schaal, Skift | 9 years ago

Did Kayak Get Acquired by the Wrong Company?

Online Travel

Expedia Accelerated Room Night Growth in the Fourth Quarter

After years of struggling, Expedia Inc. is executing well and gaining market share around the world.

Dennis Schaal, Skift | 9 years ago

Expedia Accelerated Room Night Growth in the Fourth Quarter

Online Travel

Megatrends 2015: The Rise of Ubiquitous Booking

You are, therefore you book. From maps to mobile and wearables, booking becomes ubiquitous, ever-present.

Dennis Schaal, Skift | 9 years ago

Megatrends 2015: The Rise of Ubiquitous Booking

Media and PR

Travel Booking Sites Spent $624 Million on TV Advertising in 2014

While the Trivago Guy's love-him-or-hate him TV ads garnered a lot of media attention in 2014, it was the Expedia brand that really kicked butt on TV.

Dennis Schaal, Skift | 9 years ago

Travel Booking Sites Spent $624 Million on TV Advertising in 2014