Articles tagged “trivago”

Online Travel

Uber’s New Viator Partnership Highlights Increased Fragmentation in Online Travel

The online travel duopoly is dead — if it ever existed. New travel brands from sectors like banks and rideshare services are running amok.

Uber’s New Viator Partnership Highlights Increased Fragmentation in Online Travel

Online Travel

How Kayak Fared 10 Years After Priceline’s Offer to Buy It

Kayak isn't as muscular today in metasearch, as some would have forecast years ago, given the impact of Google. But Kayak hasn't folded, either.

How Kayak Fared 10 Years After Priceline’s Offer to Buy It

Online Travel

Airbnb’s Best Quarter and Other Top Stories This Week

In Skift's top stories this week, Airbnb has its best quarter yet, Booking Holdings plans more tech investment, and Qatar aims for long-lasting tourism after the World Cup.

Airbnb’s Best Quarter and Other Top Stories This Week

Online Travel

Trivago Tests How to Give Independent Hotels More Direct Bookings

The search platform is displaying free links to independent hotels to push more direct bookings their way, but how will it ultimately claw back revenue from them when the likes of Hilton and Marriott have far bigger marketing budgets?

Trivago Tests How to Give Independent Hotels More Direct Bookings

News Blog

Expedia Group Names Julie Whalen as Chief Financial Officer, First Woman There in This Leading Role

Expedia Group appointed board member Julie Whalen as the company's new chief financial officer, replacing Eric Hart, effective September 26. Whalen, the first female leader at this level at the company, will lead Expedia Group's global finance organization, and will have a high-profile position, helping to explain the company's performance during earnings call and conferences.…

Media and PR

Travel Brands Bet on Global Football Sponsorships

Today’s edition of Skift’s daily podcast looks at the travel brands sponsoring European football, Marriott’s TED partnership, and Southwest’s business traveler push.

Travel Brands Bet on Global Football Sponsorships

Online Travel

Airbnb Boosts Marketing Advantage Over Rivals in 2nd Quarter

Booking Holdings and Expedia are changing their marketing strategies, a healthy development. Meanwhile, Airbnb widened its marketing edge.

Airbnb Boosts Marketing Advantage Over Rivals in 2nd Quarter

Airlines

JetBlue-Spirit’s Next Battle and Other Top Stories This Week

In Skift's top stories this week, JetBlue prepares for a fight in its bid to acquire Spirit, Graduate Hotels targets college football fans, and destinations see significant benefits in attracting digital nomads.

JetBlue-Spirit’s Next Battle and Other Top Stories This Week

Online Travel

Trivago Considers Adding Free Links Like Google Did

You can expect to see wider adoption of the free links in metasearch that Google started in 2021. More hotels means more site visitors, and eventually revenue.

Trivago Considers Adding Free Links Like Google Did

Online Travel

Online Travel Faces Key Questions Heading Into Earnings

They will be telling signals about where travel demand will be heading for the rest of 2022. That's why we will be closely following Alphabet and Meta's earnings calls this week.

Online Travel Faces Key Questions Heading Into Earnings