In a world of fly-by-night apps and social media bubbles, Facebook has matured as one of the more important communications platforms.
Digital brand communications, social media and the rise of digital bookings are impacting the industry at a rising rate year over year, in ways big and small.
American Airlines' musical tastes are apparently more in tune these days with its Twitter following after dumping the old stuff for hipper music during boarding and after landing.
Meerkat is one of the hottest social apps right now and by right now we mean the last two weeks. It has the early promise to make live video broadcasting dead-simple, using Twitter's social graph as the distribution vehicle. We see tons of uses in various travel sectors.
The carousel is visually appealing, but clicking through to a mobile branded site for travel brands may still not be enough.
We’re still in the early days of the Instagram Influencer, but the one thing we do know is that great visuals will catch on no matter who’s doing the sharing.
With so many startups focusing on specific niches of the travel market, we will continue to see more acquisitions of small companies by small companies as competition consolidates.
B2B travel companies are taking advantage of social media's inherent function of connecting with real people.
Excite your audience with polarizing questions and take part in their pop culture obsessions.
Hotels that function as attractions and destinations are carving out their content position with eye candy that wets the escapist's appetite.