Articles tagged “sgf2015”
Business Travel
Video: Reinventing Luxury Cruising Through Customization
Everyone wants a trip made just for them, and when you're paying luxury prices it's more likely to happen.
Hotels
Video: Changing Guest Demographics and the Future of Hotels
All guests are not alike and hotel brands need to know how to talk to each of them.
Business Travel
Video: Rethinking the Business of Experiential Tours
All tours are not created equal, and Wade's approach actually tries to avoid sameness.
Airlines
Video: The Evolution of Public Relations in the Travel Industry
Delta's become a master at telling the stories it wants told in an increasingly noisy marketplace.
Business Travel
Video: What Happens When Corporate Travel Learns From Leisure
Like nearly every other field, consumer behaviors in travel are shaping how corporations manage their behavior at work as well.
SkiftX
Video: Experience Design and Behavior Science in Travel
The joy of a journey partially comes through the anticipation of what will happen and travel brands have a real opportunity to connect deeper with customers by tapping into this.
Media and PR
Video: A Short History of Travel on Television
ZPZ is the unsung hero of travel on television.
Hotels
Video: Hotel Design Must Be Supplemented With Discovery
Next generation travelers are seeking more transformative experiences versus merely temporal distractions.
Business Travel
Video: The Travel Agent of the Future Is Nothing Like the One of the Past
Every industry changes, including travel agents.