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Articles tagged “search”

Online Travel

Lakestar Plans to Take HomeToGo Public in $1.2 Billion Bet on Vacation Rental Search

Who said investors no longer want to bet on consumer-facing travel startups that compete with Google? HomeToGo is in talks to go public via a blank-check company owned by Lakestar. It'll be an approximately $1.2 billion deal, sources tell Skift.

Lakestar Plans to Take HomeToGo Public in $1.2 Billion Bet on Vacation Rental Search

Hotels

Airbnb Introduces Searches for Different Dates to Show Wider Array of Property Choices

Savvy consumers used to searching for hotel stays and seeing how rates change based on alternative dates may be disappointed in this Airbnb feature. That's because it doesn't do precisely that for a specific property. Still, the tweak is a nice twist in short-term rental trip planning.

Airbnb Introduces Searches for Different Dates to Show Wider Array of Property Choices

Hotels

Booking Holdings Is Withdrawing From Google Vacation Rentals

Behind the scenes, there may be abundant reasons that Booking Holdings and Airbnb, for that matter, won't be dabbling in Google's vacation rentals business for the time being. Perhaps they are seeking to boost direct traffic or are unhappy with the economics and user experience. Expedia may be positioned to take some advantage.

Booking Holdings Is Withdrawing From Google Vacation Rentals

Online Travel

How Digital Advertising Is Creating New Pressures for Travel Marketers: Skift Research

Along with marketers’ heavy investment in digital, the quality of digital advertising continues to improve with more advanced targeting and measurement capabilities. Optimized marketing success requires the right media mix and the right types of technology.

How Digital Advertising Is Creating New Pressures for Travel Marketers: Skift Research

Online Travel

Google Is Rigged. Just Not the Way Trump Thinks It Is.

Google clearly places its own travel businesses front and center in its search results to the detriment of competitors. Google argues that this benefits consumers. If you buy that argument, then you also probably believe that Google always knows best.

Google Is Rigged. Just Not the Way Trump Thinks It Is.

Online Travel

The Other Reason Expedia’s CEO Would Have Left His Company

What would make Expedia obsolete and cause Khosrowshahi to leave? Expedia's apparently outgoing CEO answered that question for us last year and talked about big technology trends a few years in the offing. But is he bolting because he thinks Expedia's best days are behind it?

The Other Reason Expedia’s CEO Would Have Left His Company

Online Travel

Trivago CEO Says No Company Has Solved the Key Problem in Hotel Search

Rectifying the difficulties in shopping for hotels online is a tremendously complex problem given travelers' fickle nature -- a business trip today, a romantic escapade tomorrow -- and varying quality levels from property to property even within a given brand. Trivago at least recognizes what one of the main problems is in matching a traveler's hotel preferences with the right hotel and hopes to address it with a heftier bank account after conducting its IPO.

Trivago CEO Says No Company Has Solved the Key Problem in Hotel Search

Online Travel

Travelocity Founder Tries to Avoid Missteps in Launch of WayBlazer

Despite Terry Jones entering the travel inspiration space with lots of smart-computing power, plenty of dollars and few illusions, success could be daunting. Is the technology remarkably better than those of competitors, and will the solutions be a priority for often-overwhelmed tourism boards and hotels?

Travelocity Founder Tries to Avoid Missteps in Launch of WayBlazer

Online Travel

Booking.com’s Fine Dining Link is the Weirdest One in Online Travel

There is nothing fine about Booking.com's Fine Dining search. Booking.com should stick a fork in it, and start over.

Booking.com’s Fine Dining Link is the Weirdest One in Online Travel

Airlines

Ad Tech Is Changing Everything Marketers Know About Travel Booking

Advertising technology is changing how marketers drive people to booking in digital, gone are the days of just search engine marketing.

Ad Tech Is Changing Everything Marketers Know About Travel Booking