Articles tagged “messaging”

Messaging App Line to Open Digital Theme Park in Thailand

Messaging App Line to Open Digital Theme Park in Thailand

Kankanit Wiriyasajja and Kaweewit Kaewjinda, Associated Press

If you build it they will come — and text. Is Line Village Bangkok a next-generation theme park? We'll see.

1 day ago

Travel Habits of Americans: 87 Percent Haven’t Yet Messaged With a Travel Brand

Travel Habits of Americans: 87 Percent Haven’t Yet Messaged With a Travel Brand

Sean O'Neill, Skift

Given all the hype about messaging, it's eye-opening that only one out of eight American travelers say they have electronically chatted with a travel brand.

2 months ago

Facebook Launches City Guides With Booking for Hotels and Restaurants

Facebook Launches City Guides With Booking for Hotels and Restaurants

Dennis Schaal, Skift

The Facebook app now enables users to tap a Book Now button and has easy to use tap to call or messaging features with the venues. This is an important step by a company with a mammoth user base.

4 months ago

Facebook Says Instagram Advertising Looks Promising For Travel Brands in 2017

Facebook Says Instagram Advertising Looks Promising For Travel Brands in 2017

Dan Peltier, Skift

Facebook will be cracking down on how many ads it includes in newsfeeds, which could impact some brands' ad performance. Instagram, however, is a promising bet to make if brands are thinking longer term about ads, who they'll reach and how they'll be seen.

5 months ago

What Comes Next for U.S. Consumers, Travel Brands and Messaging in 2017?

What Comes Next for U.S. Consumers, Travel Brands and Messaging in 2017?

Dan Peltier, Skift

The past year was one when consumers in the U.S. began communicating with major brands via messaging apps more intuitively, travel being no exception. But the time and money it takes to test and invest in this complicated technology is significant and 2017 will likely involve more testing and learning for brands before they fully understand what most travelers want when they open a messaging app and rattle off a question.

6 months ago

Alaska Airlines Offers Free In-Flight Mobile Messaging

Alaska Airlines Offers Free In-Flight Mobile Messaging

Grant Martin, Skift

Young travelers may have a new reason to consider Alaska Airlines -- the carrier just opened up free mobile messaging on all of its WiFi-equipped flights.

6 months ago

Sponsored
Watch this Free Webinar on Best Practices in Mobile Messaging

Watch this Free Webinar on Best Practices in Mobile Messaging

LivePerson + Skift

Learn best practices for mobile messaging strategies with this video recap of our recent #SkiftWebinar hosted by LivePerson!

7 months ago

Sponsored
Free Webinar: Mobile Messaging Strategies for Travel Brands

Free Webinar: Mobile Messaging Strategies for Travel Brands

LivePerson + Skift

Like smartphones themselves, mobile messaging has become ingrained in our everyday lives. Register for this upcoming #SkiftWebinar hosted by LivePerson to learn the most effective mobile messaging strategies for travel brands .

7 months ago

How Marriott’s Doing Things Differently and Digitally in China

How Marriott’s Doing Things Differently and Digitally in China

Deanna Ting, Skift

Smart travel companies already know that the Chinese travel market will be absolutely crucial to their future growth and success. But the way they approach that market is what counts, and to do so, they need to be well-informed and tech savvy.

8 months ago

Hotels Find That Guests Won’t Wait When It Comes to Mobile Messaging

Hotels Find That Guests Won’t Wait When It Comes to Mobile Messaging

Deanna Ting, Skift

While we'd probably cut these response times in half or maybe more before we start to get frustrated, the importance of this survey lies not in how long people are willing to wait for a response to a hotel service request made by text, mobile apps, email, or social media. It's the fact that more hotels need to be paying attention to these channels and instituting better standards for addressing requests that come through them.

8 months ago

TSA’s Facebook Messenger Service Is Much Better Than You’d Expect

TSA’s Facebook Messenger Service Is Much Better Than You’d Expect

Andrew Sheivachman, Skift

The AskTSA team did a surprisingly good job answering our queries on Facebook Messenger. But if you're expecting prompt responses on your way to the airport, you may not hear back in time.

8 months ago

Winners and Losers of Summer Travel 2016

Winners and Losers of Summer Travel 2016

Colin Nagy, Skift

In other words: Summer is over. But it had some bright spots.

10 months ago