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Skift Podcast: How London is Powering a Travel Startup Cluster

Skift Podcast: How London is Powering a Travel Startup Cluster

London and Partners + Skift

Destinations can be doing a lot more to forge alliances between tourism and tech. London & Partners shows how.

19 hours ago

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How Pinterest Helps Connect Brands to the Modern Female Traveler

How Pinterest Helps Connect Brands to the Modern Female Traveler

Pinterest + Skift

By now, most travel marketers know that women are becoming an increasingly powerful segment of travelers. However, being able to speak to this group authentically is often harder than it looks. With nearly half of all women who go online using Pinterest, the platform is a powerful tool for brands looking to truly connect with this group.

7 days ago

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Deconstructing Airbnb’s Full Value For Corporate Travel Managers

Deconstructing Airbnb’s Full Value For Corporate Travel Managers

Airbnb + Skift

The next generation of business travelers is clearly interested in home-sharing accommodations, based on the value they provide both in terms of cost and traveler satisfaction.

7 days ago

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New eBook: How to Create a Travel Policy that Employees Will Actually Read

New eBook: How to Create a Travel Policy that Employees Will Actually Read

Booking.com for Business + Skift

Travel policies don’t have to be boring, unwieldy documents that employees dread reading. Creating a travel policy that includes visual content and clear language is much more likely to encourage employees to buy into the company's preferences than traditional policies have in the past.

1 week ago

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Why Airlines Need to Let Their Pricing Strategies Tell Their Story

Why Airlines Need to Let Their Pricing Strategies Tell Their Story

Sabre Airline Solutions + Skift

By taking a more scientific and strategic approach to pricing, airlines have the opportunity to drive customer satisfaction and stand out in a crowded marketplace.

1 week ago

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How Ineffective Hotel Audits Are Causing Companies to Overspend

How Ineffective Hotel Audits Are Causing Companies to Overspend

BCD Travel + Skift

Companies put a lot of time and effort into creating a successful hotel program–– but without regular rate auditing, they may be leaving money on the table.

4 weeks ago

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From Dreaming to Departure: How Pinterest Reaches Travelers Throughout The Entire Customer Journey

From Dreaming to Departure: How Pinterest Reaches Travelers Throughout The Entire Customer Journey

Pinterest + Skift

With nearly one in four online travel planners using Pinterest as a resource––often beyond the initial inspiration and ideation phase––marketers and advertisers looking to reach travelers should consider the value Pinterest has to offer.

1 month ago

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Step by Step: Creating a Destination Guidebook Using User-Generated Content

Step by Step: Creating a Destination Guidebook Using User-Generated Content

CrowdRiff + Skift

Creating a destination guidebook doesn’t have to be complicated, or even that expensive. Download this free step-by-step guide to learn more.

2 months ago

Chefs+Tech: TripAdvisor Says Restaurants Don’t Have Time to Market Like They Want

Chefs+Tech: TripAdvisor Says Restaurants Don’t Have Time to Market Like They Want

Kristen Hawley, Chefs+Tech

A focus on restaurant marketing can take a business to the next level, but according to this survey, most restaurants don't have the time — though they wish they did. One solution: building paid tools for restaurants to take best advantage of your platform in the least time possible.

2 months ago

Trump Travel Ban Setback Appealed by Justice Department to Supreme Court

Trump Travel Ban Setback Appealed by Justice Department to Supreme Court

Elliot Spagat and Alicia A. Caldwell, Associated Press

At stake in the next few weeks is the fate of 24,000 refugees who had been approved to enter the United States but got snagged in the Trump travel ban. The longer-term repercussions, including the Constitutional issues, go way beyond the travel ban's fine print.

2 months ago

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How Faster Search and Automation Can Help Power Performance for Travel Brands

How Faster Search and Automation Can Help Power Performance for Travel Brands

Travelport + Skift

Artificial intelligence, machine learning, and more sophisticated API-connected platforms are powering better speed, relevance, and accuracy of search and automating services across all touchpoints of the traveler journey—allowing travel providers and resellers to connect with customers more efficiently.

2 months ago

British Airways Power Outage Cost $102 Million as IAG Boss Apologizes

British Airways Power Outage Cost $102 Million as IAG Boss Apologizes

Christopher Jasper and Maria Tadeo, Bloomberg

Excluded in the estimate of $102 million in costs from British Airways' power outage is the brand-reputation tally. That is, likewise, substantial.

3 months ago