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Airlines
You knew this was coming. Lufthansa will cut a fifth of its management positions, plus about 1,000 other jobs.
Emma Thomasson, Reuters | 4 years ago
Legacy airlines are in trouble. Many deserve bailouts. But let's not take it too far. There's no reason to penalize low-cost airlines. If they can make money with cheap fares, let them.
Brian Sumers, Skift | 4 years ago
If the goal is efficient transportation in Europe, politicians may consider only bailing out the five biggest EU airline groups. But many other airlines are expected to receive significant government funds, partly for reasons of national pride.
What are the chances that Lufthansa ends up owning at least parts of Alitalia and Condor? It doesn't seem enthusiastic about either, but it might be better than letting a competitor get hold of them — as long as regulators agree.
Patrick Whyte, Skift | 4 years ago
Airlines know passengers care about the environment, so they're all ready with talking points to provide their sustainability bonafides. But many are changing little about their strategies.
Brian Sumers, Skift | 5 years ago
Lufthansa Group was terrified it would repeat past mistakes, so it built an airline to compete with Norwegian Air and other low-cost, long-haul carriers. Now that airline, called Eurowings, is kaput, and Lufthansa can chalk up another mistake.
European governments once believed they could rely on the market to ensure their links to the outside world. But many are starting to become more protective of their national airlines. In many ways, it is a return to the past.
Some airlines will be jealous of Lufthansa Group's ability to have one out of every two of its customers book directly through its brand sites or travel management channels without having to pay fees to third-party tech middlemen.
Sean O'Neill, Skift | 5 years ago
Online Travel
This year Lufthansa made a series of small moves that, when looked at together, reveal a doubling down on its multi-front strategy to pressure Amadeus, Travelport, and especially Sabre to conform more to its preferred airline distribution practices. Connect the dots, and it looks like a low-grade war.
Lufthansa Group has responded to digital disruption by creating a company within a company, Yilu. The group's low-cost carrier Eurowings has already begun using the subsidiary's tools for cross-selling taxi rides.