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Articles tagged “iceland”

Tourism

This Is Why Friends Traveling Together Is So Much Fun

This is why the travel brands should think more about targeting groups of friends: because it is so much fun, gives the destination a youthful vibe, and keeps it fresh as a brand.

This Is Why Friends Traveling Together Is So Much Fun

Airlines

Iceland’s International Airport Tries to Become a Destination of Its Own

It's been said that airports are the doorways to a destination and that's nowhere more true than in Iceland where the number of first-time visitors and transfer passengers are skyrocketing, giving the airport the opportunity to welcome and woo tourists.

Iceland’s International Airport Tries to Become a Destination of Its Own

Tourism

The Perfect Place to Learn the Changing Global Trends in Travel

Living and learning about the global megatrends we write about daily on Skift -- that was the main reason why we went to Iceland. It is the perfect crucible for a crash course in the changing global business of leisure travel.

The Perfect Place to Learn the Changing Global Trends in Travel

Airlines

Icelandair’s Stunning New Safety Video Doubles as Tourism Ad

Iceland's economy is increasingly reliant on tourism and it only makes sense that the primary carrier bringing visitors there also tout the destination's attractions.

Icelandair’s Stunning New Safety Video Doubles as Tourism Ad

Media and PR

Which Nordic Nations Are Making Friends Fastest on Twitter?

It's not all about friends, but for destinations it is about communicating to as many of your target audiences as you can in a language they can understand.

Which Nordic Nations Are Making Friends Fastest on Twitter?

Airlines

How American Airlines and Iceland Got Starring Roles in Ben Stiller’s ‘Walter Mitty’

To the average viewer, the movie is a nice tale on the joys of travel. But any marketing or travel professional will see destination marketing at its most motivational best.

How American Airlines and Iceland Got Starring Roles in Ben Stiller’s ‘Walter Mitty’

Media and PR

Pinterest’s Top Pins Show Contrast Between Travelers’ Fantasies and Realities

Pinterest's list of travel destinations represents where travelers wish to go while lists of check-ins and photos from other social networks show where they've gone. The difference in the types of places on each lists highlights the differences in travelers' fantasies and realities.

Pinterest’s Top Pins Show Contrast Between Travelers’ Fantasies and Realities

SkiftX

Tourism in 2013: The Fastest Growing European Countries

Trendline: smaller destinations in Europe will continue to grow, especially economies that have gone through the financial crisis and come out better on the other end. Hence Iceland and Latvia, among others.

Tourism in 2013: The Fastest Growing European Countries

Tourism

Iceland debates economic gains of whale tourism versus whale hunting

Studies that show animals are more valuable kept alive than killed for cuisine will help officials rationalize bans and controls that keep hunting of endangered animals to a minimum.

Iceland debates economic gains of whale tourism versus whale hunting

Skift Originals

If you were to rename Iceland, what would you call it?

Neither of them are catchy enough, but among the two, the winner is obvious, the "Isle of Awe Land." Which is what Iceland is anyway.

If you were to rename Iceland, what would you call it?