While it may be a relief that the hackers targeted systems outside of the central reservation system, the difference isn't likely to matter to guests who were victims.
The potential increased popularity of ad-blocking software doesn't spell doomsday for travel media sites. Quality sites will still be in demand and the publishing world will adapt. That is what change is all about.
Is Hilton Worldwide's decision a victory against sexual exploitation or a prudish move that limits freedom of expression? The debate will continue to rage as adults who believe the latter will continue to stream movies to their own liking.
Hilton Worldwide unleashed its latest feature, the digital key, as part of its app. Yet as Hilton pushes forward in the technology world, is it possible to maintain staff and guest relations in an increasingly digital environment?
Hotels these days are doing everything they can to drive direct traffic to their own channels. Hilton's latest TV ad, though, plays a little fast and loose with the truth.
Airbnb's capability for growth is much greater than any traditional hotel chain but it can also disappear faster than you can type "enforcement of municipal zoning and/or condo board rules."
Hilton Worldwide's Hampton has evolved from a midscale to an upper midscale brand, leaving Hilton without an answer for people looking for a stay in a midscale-priced property. Whether it's an acquisition or the development of a new brand, Hilton is busy looking for an answer.