Future of Lodging

Long-term accommodation providers are calling on digital creators and TikTok influencers to showcase their brands to new audiences, shifting the conversation away from tourists to remote workers and digital nomads.

Recent advancements in artificial intelligence have the potential to transform sectors across the travel industry. This newsletter will keep you informed every step of the way.

Two out of three staff members at Martigny Boutique-Hotel in Switzerland are people with intellectual disabilities. We could all learn a lesson or two from the hotel's inclusive workplace and how the property maintains boutique standards.

Private Equity restructuring for some short-term rental companies may be welcome — even as it means change of management, possible furloughs and cutting parts of the business. Analysts warn against spelling doom against the entire industry, however, demand still remains strong.

Many hotel brands are tearing down the walls between business and pleasure, figuratively and literally. Bleisure travel seems here to stay. So some hotels are making long-lasting design changes in response.

Choice Hotels is late to the ESG party, but it's now started to formally report some data. All in all an important first step, but we hope there’s more to come.

With a growing share of hotel bookings made online, many hoteliers are reliant on third-party travel websites for booking volumes, and global visibility. Booking engines, website builders, and direct-booking tools can help these hotels find a better balance between first- and third-party bookings.

Hotel brands are well known for their marketing partnerships with influencers and celebrities, but now one rail booking platform is getting in on the act.

True, Doyle Collection, a family-run luxury hotel group, is a small player. But the strategy of its new CEO Gordon Drake, who previously sold Six Senses to IHG and Fairmont Raffles to Accor, underscores what indie brands are thinking now.

Nothing ventured, nothing gained. Kayak won't be opening any new hotels near you, but still hopes to make a go of building a hotel tech business. That, too, could be a big challenge.