Articles tagged “customer experience”

Hilton gets an A-plus for piggybacking Adobe Analytics' annual student challenge, as it gains a fresh perspective on how to capture more business. It may not have counted on just how complex this particular segment can be though.

Delta carries about 500,000 passengers a day. So when the airline's top boss of customer experience talks about the carrier's tactics and strategy, it's worth a listen.

In this video from Skift Aviation Forum 2022, we hear from Massimo Morin, global head of travel, Amazon Web Services, and Jason Birnbaum, chief information officer, United Airlines, about how aviation companies are emphasizing digital solutions to become more agile and pivot their businesses to be more efficient and innovative.

Some passengers want to talk to people. Some do not. United Airlines wants make sure they all have a choice.

Airlines often focus on their on-time performance. But a journey of a thousand miles often starts at an airport with a lot of friction. Kudos to Delta for attempting to smooth out some of the typical hassles.

A confusing or frustrating travel reservation system can result in abandoned carts and lost sales. In a new handbook, “Travel and Tourism: Gaining Customer Insights Before You Lose the Reservation,” Acoustic reveals how eliminating friction within the reservation system is the key to building customer trust and increasing conversion rates.

Most hospitality brands consider revenue per available room (RevPAR) as their primary success metric, but this measurement is limited to occupancy and rates. To generate greater revenue and increase guest satisfaction, hoteliers need to focus on total revenue, which includes experiences that go beyond the room.

Loyalty programs are being retooled to cater to increased demand among leisure travelers. To stand out from the competition, hotel brands are making loyalty even more rewarding by adding new brands and experiences to their portfolios.

The technological advances tour operators are making now are long overdue. Propelling this sector of the travel industry into the future is certainly timely, considering operators needed to find ways to speed up bookings coming out a crisis that left their in-person businesses decimated.

The travel industry creates a substantial amount of data, and connecting the dots to actually use it for business strategy hasn’t been so simple — until now. The Airline Reporting Corporation’s cloud-based data infrastructure is delivering real-time insights to help airlines, agencies, and destinations make better decisions.