We Tested the New ChatGPT Search Engine for a Trip to London — What Worked, What Didn’t
ChatGPT is now a better place to start making travel plans, but finalizing those plans still needs to happen the traditional way.
AI in Travel
Skift’s own Ask Skift AI deep search tool gives readers extensive insight into the business of travel by training artificial intelligence on the complete archives of Skift, Skift Research, Airline Weekly, Skift Meetings, Daily Lodging Report, and Skift Live events.
Booking Holdings Points to Strength in Room Nights, Rentals, Flights, AI and Asia
The biggest company in travel thinks it has the building blocks for steady — if not dramatic — growth for years to come.
Booking.com’s AI Trip Planner Got an Update. Here’s How It Works
Booking.com has taken more time than competitors to release updates for its AI tool. But it still has some of the same kinks to work out.
Sabre to Sell Business-Travel Tool GetThere
This comes shortly after a Skift report that Sabre is looking to sell its hotel tech unit.
AI-Powered Travel Agents, Hilton’s Mixed Fortunes and Boeing’s Struggles
Today's podcast looks at AI travel agents, Hilton's highest room addition, and Boeing's latest hurdle.
Anthropic’s New AI Feature Mimics Human Travel Agents
This is an early idea of how an AI travel agent could look. As the tech advances, users could bypass online travel agencies altogether.
How MakeMyTrip Plans to Ramp Up Its Use of Gen AI
MakeMyTrip is betting on AI to drive traffic and improve the customer journey. But it will take at least a few more quarters to see results.
How Skyscanner Is Building Its Presence in a Booming India Market
As more Indians look to explore new destinations and seek better travel deals, Skyscanner’s approach of being both a travel guide and a deal-finder could resonate. The company’s vision of making India a top-three market is ambitious, but its success could redefine the company’s role in Asia,
The ‘Megathemes’ to Watch at this Year’s Skift Aviation Forum
Taking inspiration from our Skift Megatrends list, here are some of the biggest themes we expect to come up time and again across multiple discussions at the Skift Aviation Forum 2024.