Articles tagged “accor”

Accor Rebrands and Launches a New Loyalty Program

Accor's Sebastien Bazin is less keen about acquisitions these days. Instead, he is looking at Accor internally and aims to fix the chain's rather dismal loyalty program. Sports, dining, and entertainment are key experiences that the new loyalty program will address.

10 Largest Travel Acquisitions of 2018

These were the 10 biggest deals in travel in 2018. Were they the smartest decisions? We'll know in a few years. Hospitality-related acquisitions dominated our list; the online travel agencies made some big investments, but were absent as big buyers.