Articles tagged “accor”

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How Accor Developed a Unique Digital Ecosystem to Best Serve Its Hotel Owners

How Accor Developed a Unique Digital Ecosystem to Best Serve Its Hotel Owners

Accor Group + Skift

Hotel groups are constantly developing new digital initiatives to improve the experiences of their hotel guests. Accor believes that the experiences of the hotel owners they work with are just as important.

23 hours ago

An Accor Deal for Oyo Rival Treebo Could Give It a Brand Foothold in Europe

An Accor Deal for Oyo Rival Treebo Could Give It a Brand Foothold in Europe

Patrick Whyte, Skift

Accor is still seemingly on the hunt for acquisitions, and this one is pretty eye-catching. Treebo and its rival Oyo have disrupted the Indian hotel market, and now it looks like they will do the same in Europe and elsewhere.

1 week ago

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Accor Plans to Make Wojo Europe’s Largest Co-Working Brand by 2022

Accor Plans to Make Wojo Europe’s Largest Co-Working Brand by 2022

Accor Group + Skift

Accor’s investment in the co-working economy shows a growing need for hospitality brands to diversify the experiences they offer their customers and for co-working spaces to evolve.

2 weeks ago

Hyatt CEO Found Homesharing Experiments ‘Challenging’

Hyatt CEO Found Homesharing Experiments ‘Challenging’

Deanna Ting, Skift

But Mark Hoplamazian didn't say Hyatt would never try it out again.

3 weeks ago

Is Accor the Next Starwood? What’s Next for Hotel Mergers

Is Accor the Next Starwood? What’s Next for Hotel Mergers

Deanna Ting, Skift

Accor as a takeover target? Stranger things have happened. (Anbang, anyone?) No matter what transpires in hospitality going forward, though, it's clear that consolidation is here to stay.

1 month ago

Co-Living and Co-Working Are Gimmicks, Declares 25hours Hotels CEO

Co-Living and Co-Working Are Gimmicks, Declares 25hours Hotels CEO

Deanna Ting, Skift

What’s most interesting about this boutique lifestyle hotel brand is its willingness to take risks and to continually experiment, but not if that means following the pack.

2 months ago

Best Western’s New Corporate Brand BWH Hotel Group Signals Big Changes

Best Western’s New Corporate Brand BWH Hotel Group Signals Big Changes

Raini Hamdi, Skift

BWH Hotel Group? That's Best Western's new corporate identity, the first change in decades and one that is designed to build its new image as a chain that can offer everything from mid-market to luxury.

2 months ago

Singapore’s Iconic Raffles Hotel Is Adding a Co-Working Space

Singapore’s Iconic Raffles Hotel Is Adding a Co-Working Space

Katrina Nicholas, Bloomberg

Co-working is entering the hotel space more and more, and even going luxe when the historic Raffles Hotel in Singapore reopens later this year, just as we predicted last year.

2 months ago

Accor Taps SBE for New Luxury Lifestyle Brand

Accor Taps SBE for New Luxury Lifestyle Brand

Patrick Whyte, Skift

Like the other big hotel companies, Accor thinks it has gaps in its portfolio it needs to fill. Let's see if guests feel the same way.

3 months ago

Accor Debuts Back-to-Basics Lifestyle Brand

Accor Debuts Back-to-Basics Lifestyle Brand

Isaac Carey, Skift

At this point, Accor has no shortage of lifestyle brands, and this one seems pretty par for the course. Still, the group has done a good job of tapping into a growing trend.

3 months ago

This Is What Hotel CEOs Really Think About Homesharing

This Is What Hotel CEOs Really Think About Homesharing

Deanna Ting, Skift

While most still don't think it's necessarily for them, there are a few who are starting to be open to giving it a try.

3 months ago

Marriott and Accor Each Have a New Partnership With European Football Giants

Marriott and Accor Each Have a New Partnership With European Football Giants

Isaac Carey, Skift

The hotel giants are harnessing the world's favorite sport to get the word out about their new loyalty programs. This is a smart move which should give the brands lots of visibility, and entice soccer fans.

3 months ago