Media and PR
TripAdvisor CEO reviews Google’s purchase of Frommer’s: “It is puzzling”
With the purchase of Frommer's and Zagat, and a push to elicit reviews from Google users, Google's travel strategy is multifaceted, although TripAdvisor's Stephen Kaufer chooses to focus on just the guidebook aspect for now.
Dennis Schaal, Skift | 12 years ago