Media

Virtual Reality Was Everywhere at CES but Adoption Remains Limited

Virtual Reality Was Everywhere at CES but Adoption Remains Limited

Andrew Sheivachman, Skift

Virtual reality continues to evolve as a media format. Vendors and developers are making new concessions based on how consumers use the technology, and the high costs associated with creating 360-degree content.

1 week ago

Top 10 Most Popular Skift Stories of 2017

Top 10 Most Popular Skift Stories of 2017

Dennis Schaal, Skift

These 10 Skift stories got the most clicks in 2017, and none were clickbait. The list shows Skift readers love hotel and online travel stories, original reporting, analysis and breaking news.

4 weeks ago

Best Travel News Stories of 2017

Best Travel News Stories of 2017

Dennis Schaal, Skift

Our favorites of the year were stories that you could find nowhere else. Each featured hours — or months — of phone calls or in-person interviews, and provided insights about an important development or trend. Each of these talented journalists, you could find nowhere else, either.

4 weeks ago

Apple Maps Adds Airport Terminal Guide for Travelers

Apple Maps Adds Airport Terminal Guide for Travelers

Andrew Sheivachman, Skift

Built-in maps of airport terminals are certainly useful for iPhone users. But this new feature has a long way to go in terms of airports included and the granularity of information available, before it becomes a mainstay for frequent travelers.

1 month ago

Sponsored
Travel Brands Should Stand Up For the Values They Believe In

Travel Brands Should Stand Up For the Values They Believe In

Oath + Skift

Travel brands are increasingly standing up for the values they share with their customers—and are finding that doing so offers new ways to connect. Brands with an authentic voice make the greatest impact as the market continues to reward the risk takers.

1 month ago

Disney Drops $52 Billion to Buy Bulk of Fox Entertainment Empire

Disney Drops $52 Billion to Buy Bulk of Fox Entertainment Empire

Anousha Sakoui , Bloomberg

While this deal is all about the entertainment assets, it will have a meaningful impact on theme parks because Disney gets a whole new universe of intellectual property and characters to work with. CEO Bob Iger — who knows his way around major acquisitions and theme park integrations — is now sticking around until 2021 to see this one through.

1 month ago

Sponsored
What Travel Agents Need to Do to Capture and Keep Millennial Attention 

What Travel Agents Need to Do to Capture and Keep Millennial Attention 

Signature Travel Network + Skift

Millennials are often perceived as being totally closed off to the idea of travel agents. However, if the right message is put out there in the right way, these younger travelers are apt to sign on with a travel agent to help them plan the unique, memorable experiences they crave.

1 month ago

Sponsored
New eBook: The Modern Tourism Marketer’s Guide to Video

New eBook: The Modern Tourism Marketer’s Guide to Video

CrowdRiff + Skift

Video is one of the most powerful influencers in the visual decision making process, allowing audiences to experience destinations in a unique, personal way.

3 months ago

New York Times Is Hiring a Reporter to Visit Its 52 Places to Go

New York Times Is Hiring a Reporter to Visit Its 52 Places to Go

Dan Peltier, Skift

Many avid travelers and destination marketers look forward to these where-to-go lists and the Times wants to make its list more engaging and relevant to its readers. Sending a reporter to 52 places in 52 weeks sounds like a stretch, but there's no doubt many travelers will enjoy following the person who will have one of the world's best jobs.

3 months ago

How to Watch Skift Global Forum Sept. 26-27, 2017

How to Watch Skift Global Forum Sept. 26-27, 2017

Sarah Enelow, Skift

If you can't be here in New York for the biggest travel industry event of the year, we still want you to be able to watch and follow along.

4 months ago

Twitter Wars With Competitors Can Be Effective Branding Tools for Airlines and Museums

Twitter Wars With Competitors Can Be Effective Branding Tools for Airlines and Museums

Kara Alaimo , Bloomberg

Twitter wars can enhance a brand if the tone is consistent with a company's character and if they are waged with a tilt toward humor instead of malice. That can be a delicate balance to maintain, however.

4 months ago

Visit Philly Turns to Black Thought From The Roots to Attract More Black Tourists

Visit Philly Turns to Black Thought From The Roots to Attract More Black Tourists

Sarah Enelow, Skift

Visit Philadelphia’s new videos target black travelers making at least $75,000 and aim to reclaim some lost market share. But the campaign sends a more nuanced message to a wider audience.

4 months ago