Media

Culture Trip Struggles to Justify Massive Investment

Culture Trip Struggles to Justify Massive Investment

Patrick Whyte, Skift

We get it, startups often have to accept substantial losses in order to quickly expand a particular business. But given the size of Culture Trip's revenue and the market in which it operates, it's difficult to see why investors have pumped more than $100 million into the business.

2 months ago

Hotel Data Giant STR Acquired for $450 Million

Hotel Data Giant STR Acquired for $450 Million

Andrew Sheivachman, Skift

Data and analytics are not just vital in the contemporary hospitality ecosystem but also big business. CoStar's acquisition of STR shows the overlap between traditional commercial real estate and the global hotel market.

2 months ago

Futurist Tobaccowala Warns Travel Marketers to Not Be Too Data-Driven

Futurist Tobaccowala Warns Travel Marketers to Not Be Too Data-Driven

Raini Hamdi, Skift

Advertising legend Rishad Tobaccowala lashes out at an over-dependence on data, and believes so-called FAANGs must be broken up. All this simply makes his forthcoming book, Restoring the Soul of Business: Staying Human in the Age of Data, a must-read for decision makers in travel.

3 months ago

Sponsored
Free Email Course: A Guide to Using Visuals for Travel and Tourism Marketers

Free Email Course: A Guide to Using Visuals for Travel and Tourism Marketers

CrowdRiff + Skift

Visual content is a must-have for any marketing strategy. But it’s especially important in travel and tourism, where inspiration, awe, and storytelling play a major role.

6 months ago

Travel Needs to Consider Life Without Facebook and Google, Says Former Facebook Investor

Travel Needs to Consider Life Without Facebook and Google, Says Former Facebook Investor

Andrew Sheivachman, Skift

Surveillance capitalism is due for a regulatory comeuppance in the next few years. Travel companies that make the decision to build brands around user privacy now will be ahead of the curve.

6 months ago

What Local News Tells Us About Overtourism: New Skift Research

What Local News Tells Us About Overtourism: New Skift Research

Seth Borko, Skift Research

Sentiment analysis is a burgeoning field that we can use to add a new dimension to the industry-wide conversation about overtourism.

8 months ago

What Locals Feel About Overtourism: A Skift Research Report

What Locals Feel About Overtourism: A Skift Research Report

Seth Borko, Skift Research

Overtourism is one of the biggest challenges faced by the travel industry. Quantifying it helps diagnose and fight the issue. Our new method of measuring local sentiment toward tourists can build upon and complement existing overtourism metrics.

8 months ago

Airlines, Hotels and Other Brands Are Tired of Paying Google for Their Own Names

Airlines, Hotels and Other Brands Are Tired of Paying Google for Their Own Names

Alistair Barr and Gerrit De Vynck, Bloomberg

Google risks alienating users if it doesn't deliver the best results. As it seeks to maximize revenue on search results the "best results" aren't always what would be best for users.

9 months ago

Smithsonian Explores History of Black Leisure Travel With New Documentary

Smithsonian Explores History of Black Leisure Travel With New Documentary

Sarah Enelow-Snyder, Skift

The Green Book helped black Americans move about safely during segregation, but it also sparked the growth of black leisure travel and fueled entrepreneurship in the community for years to come.

10 months ago

Lonely Planet Has a New CEO and a New Strategy

Lonely Planet Has a New CEO and a New Strategy

Patrick Whyte, Skift

The old Lonely Planet is dead. Say hello to the new "omnichannel travel platform."

10 months ago

The Long, Sad Collapse of USA Today Travel

The Long, Sad Collapse of USA Today Travel

Andrew Sheivachman, Skift

That's the final nail in the coffin, but USA Today has been building that coffin since 2010.

10 months ago

The New York Times Misfires With 52 Places to Go List

The New York Times Misfires With 52 Places to Go List

Andrew Sheivachman, Skift

Nobody wins from The New York Times making a spectacle out of people's dreams and then recommending a trite list of places to visit. The prominence of destination lists also speaks to the bigger problems in travel media.

11 months ago