Seth Borko, Skift Research
Tripadvisor had been working on a turnaround even before Covid-19 hit. We take a deep dive into the company's financials, business strategies, and challenges for 2020 and beyond.
3 weeks ago
Dennis Schaal, Skift
The most popular travel ads on TV in the United States in July were aspirational, but they also emphasized booking flexibility and low pricing. Pandemic formulations.
3 months ago
Sean O'Neill, Skift
Two journalists have soft-launched a family travel brand called The Expedition. It feels very much born in this moment, given that it's a subscription-based, indie social network.
3 months ago
Facebook + Skift
With people spending more time at home — perusing social media on their mobile devices while dreaming about their next trip — travel brands have an opportunity to get customers booking again by creating compelling discovery and trip-planning experiences.
1 month ago
Sean O'Neill, Skift
You know that hotel ad that appears on every site as you surf the internet? Well, the underlying tech behind it, called the cookie, isn't long for this world. Neither is the mobile identifier on cell phones that some advertisers also use for tracking. So what's a hotel marketer to do?
4 months ago
Rosie Spinks, Skift
With the travel industry at a historic low, it's hard to see how travel influencers may survive. But with people spending more time than ever on their phones, influencers may find themselves with a heightened level of audience trust when travel starts to reopen.
5 months ago
Rosie Spinks, Skift
It makes practical sense that The New York Times would temporarily stop printing the travel section. But it's hard not to see the symbolism of the move.
6 months ago
Paula Hardy, The Guardian
It is more than symbolic that Lonely Planet is closing a facility in Australia, where it was born. It's indeed lonely for anyone traveling these days, and Lonely Planet's future will hinge on millions of travelers getting back out there in unfamiliar cities.
6 months ago
Rafat Ali and Rosie Spinks, Skift
All of a sudden, the world has woken up to travel's hugely consequential role in the world. Our editors discuss how the the travel media (including Skift) should cover this industry moving forward.
6 months ago
Leslie Barrie, Skift
Getting new books in the hands of luxury travelers benefits everyone. It improves the guest experience, drives loyalty to hotels, and raises the profile of authors. Because of this, we'll likely see more luxury properties partnering with Bedside Reading, the company that's making it happen.
8 months ago
Patrick Whyte, Skift
We get it, startups often have to accept substantial losses in order to quickly expand a particular business. But given the size of Culture Trip's revenue and the market in which it operates, it's difficult to see why investors have pumped more than $100 million into the business.
1 year ago
Andrew Sheivachman, Skift
Data and analytics are not just vital in the contemporary hospitality ecosystem but also big business. CoStar's acquisition of STR shows the overlap between traditional commercial real estate and the global hotel market.
1 year ago
