Sarah Kopit

On this week's Good Morning Hospitality, A Skift Podcast: Hotels Edition, Sarah Dandashy and Steve Turk are joined by Skift Editor-in-Chief Sarah Kopit to break down a question that is…

Franchise agreements, like casinos, tend to favor the house. Now, as a generation of hotel contracts begin to expire, some owners are deciding to walk away from the table.

The 2026 World Cup was supposed to be a story about soccer. Instead, it became a story about America.

Saudi Arabia's tourism chief is out and the giga-projects are being scaled back. The Kingdom’s tourism mission may be "unchanged," but is being unmistakably revised.

Sarah Kopit and Adriana Lee break down why the travel industry may not actually be ready for AI despite the rush to adopt it.

The travel industry has spent three years talking about artificial intelligence. In the summer of 2026, we’re finally building with it.

Content creators solve a problem Airbnb has been chasing for years — getting locals to book experiences in their own cities.

Airbnb's summer release made one thing unmistakable: the company is no longer content selling just stays and quirky local experiences, and its expansion into rental cars, grocery delivery, mainstream landmark tours, and a bigger hotels push puts it on a direct collision course with

Chesky is moving fast on services, creators, and boutique hotels, and is also willing to say out loud where Airbnb has been "asleep at the wheel."

Airbnb’s annual Summer Release announced a scatter shot of updates and additions, instead of one big bet. Many of them – including the company’s first foray into rental cars – cross squarely into legacy OTA territory.