‘Travel Price Alert!’: Black Friday Frenzy Catches on in India
Indians are avid deal hunters. A dedicated day for travel discounts isn’t just a promotion — it’s a surefire way to capture their attention and drive bookings.
Peden Doma Bhutia is Asia Editor at Skift, where she covers the travel industry across Southeast Asia and the broader Asia-Pacific region. Based in India, she reports on airlines, online travel companies, hospitality, travel technology and the business of travel, with a focus on how emerging markets are shaping global trends.