Grant Martin

The problem isn't Star Alliance, the problem is United.

American and Delta will now hopefully be forced to improve their food offerings and with the rising tide, all ships will float higher.

Starwood's board booted its CEO because it wasn't happy with growth, but it has been one of the few travel brands building loyalty in a manner that competes across the industry.

Is ignorance bliss? When it comes to the reinvention of loyalty it can help make things go down easier.

Loyalty is no longer about outsmarting the system to earn points. It's about spending money, first and foremost.

Sometimes you can find a deal, sometimes a mistake. It's good to know the difference between the two.

Delta is certainly not the first to disappoint its most loyal customers, but this is a bold move that will offend the right people in the wrong way.