Summer Travel’s Winners: Japan, Live Tourism, and Biz Travel


Skift Take

Despite talk of financial pressure, many are continuing to spend on summer travel.

Many people plan to continue spending on travel this summer, even though some say they have concerns about affordability. That's the message from this month's wave of summer travel forecasts from travel brands and data providers – we reviewed 11 forecasts in all.

Japan is leading with trending international destinations. Tokyo, followed closely by Osaka, gained the most share of overall international flight bookings versus last year, according to the Mastercard Economics Institute. Paris came in third.

Vacationers say they are thinking carefully about their travel spending this summer, but some business travelers are hitting the road more often.

More than half of travelers expect to be more price-conscious, with inflation the number one reason affecting travel decisions, according to a Wakefield Research poll of 11,000 consumers i