Recent Ban on CBD Edibles Won’t Halt Momentum


Skift Take

It may seem like there’s trouble ahead for CBD based on recent speed bumps, but new players entering the category only see opportunity.

The New York City Department of Health and Mental Hygiene last week issued a ban on the use of CBD (more formerly known as cannabidiol, a non-psychoactive chemical component of cannabis) in food and beverage items sold in restaurants, bars, and cafes. Los Angeles, Maine, and Ohio have also recently seen similar crackdowns by city and state officials. These restrictions on sales are due in part to the fact that federal regulators haven’t had a chance to set standards for this burgeoning category. In the case of New York City, the Department of Health is following federal guidelines that CBD is “not safe as a food additive.” Considering that CBD tinctures aren’t difficult to find or order online, people can (and will) still make infused food and drinks on their own. Moreover, entrepreneurs in the space (other than restaurant, bar, and cafe owners) haven’t seen the recent restraints as too big of a roadblock. Take Prima, a startup in the CBD space created by Christopher