United Brings Back Hot Food on Some Routes — But Only in Economy Plus
Photo Credit: A United Airlines business class meal. United is upping its game for premium customers on three coast-to-coast routes. United Airlines
Skift Take
United is making a sound business decision by rewarding its best customers. But in recent years, we've seen the chasm grow between the flying haves and have-nots. This will only further that trend.
Months after Delta Air Lines and American Airlines said they would feed economy class customers on some lucrative coast-to-coast routes, United Airlines made a similar announcement, but with a twist. Unlike its competitors, United will only provide free food to passengers seated in its extra legroom economy class section called Economy Plus.
United said Wednesday it soon will give free hot and cold meals, depending on the time of day, to customers flying on three routes — Newark-Los Angeles, Newark-San Francisco, and Boston-San Francisco. Along with main course like roasted chicken with smoked barbecue sauce and butternut squash tortellini with sage cream sauce, they'll also get free booz
