Best Travel Ads This Week: The World Is Your Oyster
Skift Take
School's almost out and a slew of graduation speeches will end with the same message, "the world is your oyster" à la William Shakespeare.
Travel brands are taking advantage of this time-to-break-free sentiment and showing the possibilities of places to go, people to meet, and experiences to remember -- with or without a budget.
For all of our SkiftAds of the week, view our archives here.
Hotels.com
https://www.youtube.com/watch?v=BeQDonYFGS0
Booking sites offer summer deals, but what percentage of people actually take advantage? Hotels.com's travel ads take a direct and humorous approach to incentivizing Americans and Canadians to travel for the Fourth of July and Canada Day holidays with an up to 50 percent discount.
Uber
https://www.youtube.com/watch?v=8MJpiqCl4dE
Uber launched an ad ahead of its five-year anniversary to show how intertwined its product is with important and mundane moments of people's lives -- in its home city, San Francisco -- like graduating college, moving to a new place, picking up kids from school, or practicing with your bandmates.
Hostelworld
https://www.youtube.com/watch?v=J0v6s_aQgyU
Adventure awaits and rewards the bold with new experiences and friends. Hostelworld takes advantage and mashes cliff diving and skinny dipping in one of Mexico's word-of-mouth destination to call thrill seekers and book a room at a nearby hostel.
Air New Zealand
It is vacation season, but it's not summer everywhere in the world. Air New Zealand showcases a selection of the raddest slopes to snowboard on to get people excited for winter break -- begins around mid-July in Australia and New Zealand -- and book their winter trips on its site.
Asiana Airlines
Matthew Kepnes, aka Nomadic Matt, a seasoned travel writer is the latest spokesperson for Asiana Airlines. He's shown experiencing various Eastern and Western cities that are diverse destinations that Asiana flies to.