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Articles tagged “video”

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Skift Video: The Misperceptions in Making It As a Travel Startup

Too many travel startups fall into the replication trap of mimicking successful brands instead of forging their own way. In this first installment of Demystifying Travel Tech, Amadeus shines a light on the various pathways for startups to break in to the travel ecosystem.

1 week ago

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3 Content Challenges for Global Travel Marketers

Connecting effectively and cost-efficiently with travelers from emerging regions is a growing challenge for brands, especially as content marketing becomes a bigger factor in reaching global consumers.

3 months ago

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4 months ago

Hilton Launches a New Video Ad Campaign to Push Direct Bookings

Many travel and tourism brands are harnessing the power of 360-degree video to inspire travelers, but this is the first time we've seen it used to convert direct bookings. It'll be interesting to see the results of this campaign by the end of this year.

5 months ago

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Turkey Home’s “Local” Approach to Distributing Video Across Platforms

How Turkey Home leveraged media partnerships and social distribution to create videos that hit home across multiple platforms.

7 months ago

How Smart Travel Brands Understand Facebook Videos

Facebook's utility and reach has been a boon for both users and brands, and travel content is among the most popular verticals in the ecosystem.

7 months ago

The Most Viewed Travel YouTube Videos of 2015

Some of these videos aren't particularly exciting let alone visually stunning, but they still highlight which subjects and stories travelers feel most drawn to and offer lessons for what kind of content best facilitates connection.

10 months ago

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Video: Travel Channel’s SVP of Programming on Upping the Creative Game in Video

Travel Channel's SVP of Programming gives travel marketers a crash course in video production.

10 months ago

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Travel Video Trends this Week: Leveraging Character Flaws to Drive Tourism and More

Travel video trends from Moving Images, a mini-site by Skift and Travel Channel.

11 months ago

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Three Videos and a Free Report About Travel Startups from Skift and Amadeus

The Takeoff is a video series from Skift and Amadeus exploring the key elements of the startup mindset, and what it takes to transition from early stage travel startup to next level innovator. Check out all three episodes here and download our report on travel startups for free.

11 months ago

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Travel Video Trends This Week: The Rise of Vertical Video and Our Fascination with Drones

Travel video trends from Moving Images, a mini-site by Skift and Travel Channel.

12 months ago

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The Takeoff Episode 02: How Startups Can Adapt and Pivot

The Takeoff is a video series from Skift and Amadeus exploring the key elements of the startup mindset, and what it takes to transition from early stage travel startup to next level innovator. The second episode is on Adaptability: pivoting, changing tactics and why it’s better to be committed to a problem rather than a solution. .

12 months ago