Articles tagged “washington dc”

The mayor and economic development leaders in Washington, D.C. are using SXSW as a platform to promote how the city supports female and minority entrepreneurs, more so than most U.S. cities.

City governments and convention bureaus would love to better understand the long-term economic impacts that conventions in advanced industries deliver to their cities, but there are a lot of challenges trying to establish metrics and tracking methodologies to accomplish that.

Washington, D.C. is promoting its high degree of inclusivity and diversity in the region's tech sector, compared to the national average, as a competitive advantage to attract more technology conventions and drive long-term economic growth for a broader cross-section of local communities.

Museums can be powerful drivers of tourism and the newest Smithsonian, which quickly became a black American mecca, sets the bar high. Case in point -- how many museums have a line to get into the gift shop?

Destination DC's marketing campaign pivoted the city's identity toward a more diverse destination with cool places to go beyond museums, monuments and memorials.

Most U.S. cities are calling 2014 another record year for their tourism sectors and the international numbers, when released, will help complete the picture.

If the fastest way to the heart is through the stomach, Etihad is making a meal of its product differentiation and serving it hot to both investors in New York and lobbyists in the Nation's capital--complete with a lovely garnish.

Brands that have become well-known for a certain product, whether it's beaches or business, need to work hard to shift consumers' awareness of their offerings. This often takes a multi-channel, multi-year marketing strategy.

International tourists visiting the capital isn’t just good for the local economy; a positive experience can boost America’s image among visitors and spread overseas upon their return.