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Articles tagged “visitbritain”

Tourism

Why Bucket List Attractions Fall Flat With Visitors

Big attractions that rest on their laurels can quickly become tired cliches that future travelers drop from their bucket lists.

Why Bucket List Attractions Fall Flat With Visitors

Tourism

VisitBritain Appoints New CEO with Focus on Digital Marketing

VisitBritain's new leadership will make way for more innovative and effective marketing strategies, which could help the country continue its tourism growth amid intense competition.

VisitBritain Appoints New CEO with Focus on Digital Marketing

Tourism

VisitBritain Is on the Hunt for the Next Great Tourism Board CEO

Most professional travel roles boil down to marketing and trying to get travelers to pick your destination, hotel, or airline over all other choices. You ace that and your skills applicable in almost any sector.

VisitBritain Is on the Hunt for the Next Great Tourism Board CEO

Online Travel

VisitBritain Builds Bollywood App For Indian Visitors, For Navigating British Film Spots

Destinations are getting more sophisticated in their marketing and engagement techniques. Giving potential visitors a tool rather than a static video or ad raises awareness and excitement for the destination.

VisitBritain Builds Bollywood App For Indian Visitors, For Navigating British Film Spots

Tourism

VisitBritain Spotlights the Businesses Doing the Most to Welcome Chinese Visitors

The initiative is a weak attempt to make up for lost time. Fortunately for the UK, the number of outbound Chinese travelers will continue to grow and travel to destinations where visa regulations are the easiest to get through.

VisitBritain Spotlights the Businesses Doing the Most to Welcome Chinese Visitors

SkiftX

VisitBritain Builds Its New Ad Campaign Around a Contemporary Soundtrack

Travel brands worldwide should be looking to the UK for role models as both VisitBritain and British Airways have showed a knack for understanding what style of ads appeal to modern-day travelers.

VisitBritain Builds Its New Ad Campaign Around a Contemporary Soundtrack

Media and PR

VisitBritain Claims 44% of its Facebook Page Visitors Become Tourists

We have doubts this incredible conversion statistic is true, but it does underscore the significance a Facebook page plays in relation to other trip motivators.

VisitBritain Claims 44% of its Facebook Page Visitors Become Tourists

Uncategorized

VisitBritain Tells Hoteliers How Not to Offend Their Guests

It would be interesting if VisitBritain had a similar list for outbound tourists.

Tourism

Visit Britain Fears Improving Economy May Deter Tourists in 2014

Tourists' perception of Britain as a "value for money" destination has helped the country attract visitors throughout the economic recession, but it will need more than cheap food or luxury goods if its currency continues to rise.

SkiftX

Theatre Tourism Brings in $4.3 Billion in Spending in UK

2013 is turning out to a be a great year for UK tourism, and cultural and theatre tourism is a huge part of the draw.

Theatre Tourism Brings in $4.3 Billion in Spending in UK