Articles tagged “user experience”

Royal Caribbean Is Rolling Out New Tech to Make Cruising Easier

Royal Caribbean Is Rolling Out New Tech to Make Cruising Easier

Hannah Sampson, Skift

The cruise line tech race is heating up, and that means travelers should prepare for some changes. While ideas such as virtual reality dining are fun, more fundamental innovations including facial recognition, easier activity reservations, and drink delivery should have a greater impact on the cruise experience.

5 days ago

Expedia Tries to Read Traveler Minds by Wiring Up Volunteers

Expedia Tries to Read Traveler Minds by Wiring Up Volunteers

Jeremy Kahn, Bloomberg

Last summer, Expedia opened a user-experience lab in London, similar to the one at its headquarters in Bellevue, Washington. While a reporter researches a trip, a computer tracks their eye movement and electromyography sensors track their facial reactions.

10 months ago

TripAdvisor Instant Booking: Testing, Learning and Confusing

TripAdvisor Instant Booking: Testing, Learning and Confusing

Dennis Schaal, Skift

Operators of online travel websites, if they know what they are doing, never finish testing and learning, and always consider their products works in progress. TripAdvisor officials are obviously in no hurry to settle Instant Booking into a consistent user interface that won't confuse the hell out of consumers because they want to perfect it first. Public company or not, they are in no rush despite investor impatience.

11 months ago

Anxiety Vs. Mindfulness in the Battle for Travelers’ Attentions

Anxiety Vs. Mindfulness in the Battle for Travelers’ Attentions

Colin Nagy, Skift

Some travel brands have mastered the art of using FOMO to get us to buy right now. But there's value for some travelers in missing out, at least on the anxiety.

1 year ago

Sponsored
Corporate Travel Programs: Bringing Business Travelers Back In

Corporate Travel Programs: Bringing Business Travelers Back In

BCD Travel + Skift

Years ago, the leisure travel industry embraced web and mobile technologies—offering everything from great user experience, to ratings and reviews, to discounts on optional services. Corporate travel evolved at a slightly slower pace, and business travelers were left with what appeared to be significantly fewer choices. Now, that gradual development is picking up speed in the face of intensifying consumer expectations.

1 year ago

Sponsored
Join Skift and Sabre for a Live Discussion on Airline Innovation

Join Skift and Sabre for a Live Discussion on Airline Innovation

Sabre Airline Solutions + Skift

Join Skift and Sabre for a Livestream One-Hour Panel Discussion on Airlines and the future of customer-centric digital experience.

2 years ago

Expedia Relentlessly Tests the Science of User Experience and Vacation Planning

Expedia Relentlessly Tests the Science of User Experience and Vacation Planning

Drake Bennett, Bloomberg

Expedia ran 1,750 A/B tests last year and used two-way mirrors to study users' eyeballs — literally — and behavior as they meandering around site pages. It is a formula that turns into conversion — i.e. travelers clicking the book button.

2 years ago

Video: Experience Design and Behavior Science in Travel

Video: Experience Design and Behavior Science in Travel

Jason Clampet, Skift

The joy of a journey partially comes through the anticipation of what will happen and travel brands have a real opportunity to connect deeper with customers by tapping into this.

2 years ago

The Disruptive Airline Concept That Puts Passengers First

The Disruptive Airline Concept That Puts Passengers First

Marisa Garcia, Skift

Coming up with fresh ideas in aviation takes guts. Sometimes your guts are cut out, and handed back to you on a nicely compartmentalized in-flight meal tray. But there's no stopping some people.

2 years ago