Articles tagged “travel agents”

Why Are Airline Websites So Bad at Inspiring Travel?

There are floors full of marketing folks and techies at Expedia, Booking.com, United, and American Airlines who are measuring whether consumers click faster on the yellow button or the red banner. Can airline websites afford to be cheerleader, confidante, and payment processor simultaneously? Very doubtful.

Travel Advisor Group Supports Resort Fee Transparency

Congressional legislation in the United States that would bar hotels and short-term rental sources from advertising rates that don't include resort fees is getting support from the American Society of Travel Advisors. Advocating for transparency in pricing is an important cause for travel industry organizations to take on.

Travel Agency Group ASTA Aims to Shield Hotel Guests From Resort Fee Pain

The American Society of Travel Advisors' show of support for the Hotel Advertising Transparency Act of 2019 indicates growing distaste among agencies, as well as the general public, for resort fees, particularly when they are not disclosed up-front. Such support is a logical step for the organization, which has long advocated for pricing transparency.

Travel Advisors Play Fare Vetter as Cruise Fees Escalate

The low base fares promoted by some budget and mid-level cruise lines rarely indicate what the actual cost of a sailing will be. Travel advisors are stepping in to advise clients about onboard charges and, in some cases, showing that a higher-end cruise with all-inclusive pricing is actually a better value.