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Articles tagged “tourism boards”

Tourism

Google Debuts New Traveler Demand Tools for Hotels and Destinations Starting in Asia

Google's new tourism-oriented tools, two of which are open to non-customers, may be useful to small enterprises, and could help Google win new business.

Hotels

How South African Tourism Can Get Its Mojo Back

South African tourism is on the decline. There are several factors at play, but given the diversity of experiences that can be had in this country of 58 million people, what's needed is a new and sharper narrative.

How South African Tourism Can Get Its Mojo Back

Tourism

Visit Florida Secures $50 Million Lifeline — For Now

The good news is that the Sunshine State’s official tourism marketing body can continue operations. The not-so-good news is that it’s only a one-year reprieve — and on a slashed budget, at that.

Tourism

New Orleans Tourism Agency Engages Minority Business Owners Who Demanded Inclusion

When minority business owners spoke up in New Orleans, the city’s tourism marketing corporation responded by admitting the oversight and hiring a diversity and inclusion consultant. Hopefully these measures will have a lasting impact.

New Orleans Tourism Agency Engages Minority Business Owners Who Demanded Inclusion

Tourism

Puerto Rico Takes New Digital Steps to Enhance Tourism Efforts

So far as we know, a planned mobile app from Puerto Rico will be the first by any tourism board that offers text-based help for visitors from local concierges while they're in a destination. Other efforts at enhancing the digital marketing of the island's businesses show promise, too.

Puerto Rico Takes New Digital Steps to Enhance Tourism Efforts

Tourism

New Convention Centers Are Pivoting Toward Trade Shows Over Consumer Events

Destinations like Miami and Anaheim aren't turning their backs on the leisure travel business that they grew up on. But they also don't want their leisure reputations to overshadow their new convention center capabilities. That means they and other destinations are following new strategies to grow business travel.

New Convention Centers Are Pivoting Toward Trade Shows Over Consumer Events

Tourism

First U.S. National Civil Rights Trail Seeks International Tourism Appeal

America's first national civil rights trail has broad appeal. More international visitors are planning trips around these black history museums and landmarks, many new and revamped, and this trail could lengthen and multiply those trips.

First U.S. National Civil Rights Trail Seeks International Tourism Appeal

Online Travel

TripAdvisor Gives Tourism Boards a Leg Up on Consumer Engagement

Tourism boards are aggressively trying to expand their online reach beyond their brand.com websites, so TripAdvisor is providing a larger and more intelligent platform for them to ramp up their paid content marketing programs.

TripAdvisor Gives Tourism Boards a Leg Up on Consumer Engagement

SkiftX

Best Travel Ads This Week: Using Influencers to Tell a Story

Influencers can be a great resource in travel marketing.

Best Travel Ads This Week: Using Influencers to Tell a Story

Tourism

Visit St. Pete Clearwater Has Its Own Local Take on Shark Week

Visit St. Pete/Clearwater came up with a clever idea to launch a very local campaign as a counter-theme to Shark Week. Let's see if it has any teeth.

Visit St. Pete Clearwater Has Its Own Local Take on Shark Week