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Articles tagged “tourism boards”

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Meetings

Meet the Sixth-Generation Farmer Leading Prince Edward Island Toward a Sustainable Future

On Prince Edward Island, Mary Robinson, president of The Canadian Federation of Agriculture, is helping the island cement its role as a thriving hub for Canada’s agribusiness sector and a world leader in addressing climate change.

Meet the Sixth-Generation Farmer Leading Prince Edward Island Toward a Sustainable Future

Tourism

Tourists Are Equally Satisfied Visiting Lesser-Known Places, Study Shows

If there's clear evidence that tourists are equally happy in lesser-visited areas, will the travel industry come together to rework those problematic bucket lists and spread tourism's benefits? Or will it continue to be economic recovery first, followed by more sustainability pledges?

Tourists Are Equally Satisfied Visiting Lesser-Known Places, Study Shows
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Meetings

​​Meet the Canadian Researcher Helping Solidify Edmonton as a Global Hub for Artificial Intelligence

Edmonton, Canada has become a leading global hub in technology, artificial intelligence, and machine learning. Alona Fyshe, a professor at the University of Alberta and a researcher in the artificial intelligence field, shares what makes the city a world-class destination for tech innovation and events that bring the industry together.

​​Meet the Canadian Researcher Helping Solidify Edmonton as a Global Hub for Artificial Intelligence

Coronavirus

Grenada’s New Diaspora Loyalty Program Could Be Model for the Caribbean  

We've long said that the diaspora remains an untapped and lucrative "visiting friends and relatives" market for the Caribbean. Working out the kinks of the program by beefing up the incentives and committing to the effort beyond the recovery phase could pay off long term for Grenada.

Grenada’s New Diaspora Loyalty Program Could Be Model for the Caribbean  

Tourism

Ukraine Tourism to the Travel Industry: Scream You’re Against the War

Speak up against the war and stop doing business with Russia as many firms already have. That's the message that Ivan Liptuga, president of the National Tourism Organization of Ukraine, has for the travel industry.

Ukraine Tourism to the Travel Industry: Scream You’re Against the War

Tourism

U.S. and Canada Tourism Boards Show Slow Progress on Diversity

Bold leadership is what destination marketers need to shake up complacency when it comes to DEI. Maybe, as Skift guest columnist Carol Cain said back in December, it's more about changing who's in the DMO driver's seat?

U.S. and Canada Tourism Boards Show Slow Progress on Diversity

Tourism

Tourism Marketing Is Evolving Quickly With These New Priorities

Developing more innovative and stable sources of funding remains critical for this important, expanded destination management role to succeed. Some DMOs are on it, but many more continue to rely primarily on hotel bed taxes. Is the rapid return of travel dampening the sense of urgency?

Tourism Marketing Is Evolving Quickly With These New Priorities

Tourism

Los Angeles Tourism CEO Sees International Arrivals as Key to Full Recovery

As the U.S. prepares to reopen fully to the vaxxed, Los Angeles is seeing signs of demand from Canada, the UK and even Australia — proof that one of America's most popular cities is far from dead.

Los Angeles Tourism CEO Sees International Arrivals as Key to Full Recovery

Tourism

Stress Test for Destination Marketing Could Lead to Strategy Changes

A destination resilience assessment survey for U.S. tourism boards is launching this summer — just as visitors return and as tourism leaders continue to examine how they can build back stronger before the next crisis hits.

Stress Test for Destination Marketing Could Lead to Strategy Changes

Online Travel

Expedia CEO Shrugs Off Google’s New Data Tools as Competitive Threat

Given Google's global market clout, none of its product introductions and activities should be dismissed. But Expedia's CEO Peter Kern got feisty and made a good point that Expedia has transaction data, which can be more useful for hotels and tourism boards, than mere search data. Unless Google ups its booking game, and then all bets are off.

Expedia CEO Shrugs Off Google’s New Data Tools as Competitive Threat