Associated Press
The good news is that the Sunshine State’s official tourism marketing body can continue operations. The not-so-good news is that it’s only a one-year reprieve — and on a slashed budget, at that.
3 months ago
Brittney Oliver, Skift
When minority business owners spoke up in New Orleans, the city’s tourism marketing corporation responded by admitting the oversight and hiring a diversity and inclusion consultant. Hopefully these measures will have a lasting impact.
8 months ago
Sean O'Neill, Skift
So far as we know, a planned mobile app from Puerto Rico will be the first by any tourism board that offers text-based help for visitors from local concierges while they're in a destination. Other efforts at enhancing the digital marketing of the island's businesses show promise, too.
9 months ago
Dan Peltier, Skift
Destinations like Miami and Anaheim aren't turning their backs on the leisure travel business that they grew up on. But they also don't want their leisure reputations to overshadow their new convention center capabilities. That means they and other destinations are following new strategies to grow business travel.
1 year ago
Sarah Enelow, Skift
America's first national civil rights trail has broad appeal. More international visitors are planning trips around these black history museums and landmarks, many new and revamped, and this trail could lengthen and multiply those trips.
2 years ago
Gary Fineout, Associated Press
Aware of the poor optics of handing out bonuses after the Pitbull debacle, Visit Florida has pledged to adjust how it compensates its employees in the future.
2 years ago
Greg Oates, Skift
Tourism boards are aggressively trying to expand their online reach beyond their brand.com websites, so TripAdvisor is providing a larger and more intelligent platform for them to ramp up their paid content marketing programs.
3 years ago
Alexandra E. Petri, Skift
Influencers can be a great resource in travel marketing.
4 years ago
Dennis Schaal, Skift
Visit St. Pete/Clearwater came up with a clever idea to launch a very local campaign as a counter-theme to Shark Week. Let's see if it has any teeth.
4 years ago
Joyce Manalo, Skift
Instagram is the wild west of inspirational campaigns.
4 years ago
Joyce Manalo, Skift
Travelers had more or less made up their minds about where they're headed for the upcoming holiday, which may have diverted their attention from destinations' social media channels.
5 years ago
Joyce Manalo, Skift
Smaller destinations snuck into the top ten this month with a mix of clever campaigns and seasonal highlights.
5 years ago