Articles tagged “theme parks”

Disney Is Exploring Where to Put Its Next New Worlds

Disney is pouring money into expanding its existing theme parks, so it should come as no surprise that the company would consider building in new countries altogether. While the CEO called such a move an "inevitability," no one should hold their breath for an announcement anytime soon.

Universal Wants Its Own Characters to Shine at Theme Parks

Universal parent company Comcast may want to get more theme park bang out of the bucks it has spent on intellectual property, just like Disney is milking its Marvel and Star Wars acquisitions. But that doesn't mean Universal will turn its back on the cash cow that Harry Potter has become.

Universal Orlando Has More Land Now to Build the Theme Park Fans Want

We've been wondering for years what Universal will do with the land it was buying up in central Florida — and we continue to wonder with this latest purchase. Given what is already known about the theme park operator's plans and recent growth, we expect the Orlando theme park wars to never end.

SeaWorld CMO Is Latest to Go in Executive Purge

SeaWorld has said its new marketing campaign is an important step as the operator tries to bring in more visitors and leave its troubles behind. Now that the chief marketer is gone, will the emphasis change?