Articles tagged “theme parks”

New $26 Million Bear Grylls Theme Park Based on Near-Death Experiences

New $26 Million Bear Grylls Theme Park Based on Near-Death Experiences

Sara Clemence, Bloomberg

An amusement park and life-or-death survival are diametrically opposed, but for those craving experiential travel, here's one way to get it. We've certainly never seen Disneyland "test our resolve and spirit to never give up."

6 days ago

Disney Is Hiking Its Spending on Park Projects by Nearly $1 Billion

Disney Is Hiking Its Spending on Park Projects by Nearly $1 Billion

Hannah Sampson, Skift

Disney's $4 billion purchase of Lucasfilm and the Star Wars franchise five years ago is the deal that keeps on giving — and costing, given all the additional investment in store. The entertainment giant clearly sees a future full of big returns on that investment.

1 week ago

SeaWorld Has a New Ad Campaign to Make People Like It Again

SeaWorld Has a New Ad Campaign to Make People Like It Again

Hannah Sampson, Skift

SeaWorld has not been able to turn its attendance slide around, and back-to-back hurricanes didn't help. But executives hope to address deeper perception issues — the buzz phrase that's been around for years now — with a new ad campaign.

1 week ago

Universal Orlando Just Bought More Land in Its Quest to Rival Disney

Universal Orlando Just Bought More Land in Its Quest to Rival Disney

Associated Press

Universal Parks & Resorts has big ambitions, and now the Comcast-owned operator has even more land to fulfill those goals. The question remains: What will the company do with all this property?

2 weeks ago

Six Flags Is Making a Bigger Entry Into China With Three More Parks

Six Flags Is Making a Bigger Entry Into China With Three More Parks

Hannah Sampson, Skift

There's not much theme park development in the United States, so growth has to come from somewhere. Six Flags sees a lot of potential in China and other destinations around the world.

3 weeks ago

Legoland Theme Park Is Coming to New York in 2020

Legoland Theme Park Is Coming to New York in 2020

Associated Press

Legoland has proven popular for families with young kids and continues to build a following in the United States. Located 50 miles from New York City, the first Legoland park in the Northeast will need to get creative to attract tourists who are visiting the Big Apple.

3 weeks ago

Cedar Point Theme Park in Ohio Plans Renovations Under New CEO

Cedar Point Theme Park in Ohio Plans Renovations Under New CEO

Associated Press

This family resort in Sandusky, Ohio keeps breaking revenue records, while other parks in the country struggle. It has just installed a new CEO who wisely plans to market the park more broadly to try to lure visitors from Chicago and beyond.

3 weeks ago

Six Flags Wants to Be a Bigger Theme Park Player in California

Six Flags Wants to Be a Bigger Theme Park Player in California

Hannah Sampson, Skift

It makes sense to keep a theme park open year-round in a tourist-rich place where winter weather doesn't keep people away. The only question is: What took Six Flags so long to make this decision?

3 weeks ago

Merlin Entertainments Denies It’s in Talks for a SeaWorld Deal

Merlin Entertainments Denies It’s in Talks for a SeaWorld Deal

Paul Jarvis, Bloomberg

The precisely worded statement from Merlin Entertainments doesn't seem to rule out future interest or discussions. But what does SeaWorld want to do? That's still the big question.

1 month ago

Legoland Owner Merlin Has Reportedly Offered to Buy Part of SeaWorld

Legoland Owner Merlin Has Reportedly Offered to Buy Part of SeaWorld

Ed Hammond, Ruth David and Paul Jarvis, Bloomberg

Merlin Entertainments has been hinting at this for a couple of months now, and SeaWorld is in need of some rescuing. But would the beleaguered company want to sell off its Busch Gardens assets, considering those parks don't carry the same baggage as the marquee brand?

1 month ago

5 Top Theme Park Trends Dominating the Season

5 Top Theme Park Trends Dominating the Season

Hannah Sampson, Skift

From water parks to overseas investment, theme park operators are coming up with new ways to grow their business. One common thread: Find brands that have a built-in customer base and use them to attract new visitors.

2 months ago

Theme Park Developers Plan $840 Million Project on Mexico’s Caribbean Coast

Theme Park Developers Plan $840 Million Project on Mexico’s Caribbean Coast

Associated Press

Tourists already flock to Mexico's Riviera Maya for beaches and other natural sites. Will there be enough demand for wave pools, rides, and shopping to justify a nearly $1 billion theme park development?

2 months ago