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Articles tagged “subscriptions”

Online Travel

4 Key Takeaways From Skift’s Loyalty and Subscription Summit

The pandemic has proven the resilience of loyalty programs. But it has also suggested the need for travel brands to supplement their loyalty programs with subscription-based products that address complementary needs.

4 Key Takeaways From Skift’s Loyalty and Subscription Summit

Coronavirus

How to Implement a Subscription Product in Travel

Naysayers might say subscriptions don't work in the travel space, but proponents say it's about execution. The keys to being successful are adaptability with the changing times, customer needs, and authentic relationship building — easier said than done, of course.

How to Implement a Subscription Product in Travel

Online Travel

Tripadvisor Bets Subscriptions Will Foster Resilience in the Travel Industry

Access, curation, and creating value for both consumers and suppliers are critical to the success of Tripadvisor's new subscription product, says a top executive. The company's still working out the kinks with Tripadvisor Plus, but the early word is promising.

Tripadvisor Bets Subscriptions Will Foster Resilience in the Travel Industry

Online Travel

Expedia Adds 25 Million Travelers to Loyalty Program in Challenge to Tripadvisor Subscription Plan

Expedia wants to help people find a new travel companion — namely Expedia. We've heard online travel agencies and others vow to become to become less price-oriented before, but fickle deal hunters will make that a tough pledge to fulfill.

Expedia Adds 25 Million Travelers to Loyalty Program in Challenge to Tripadvisor Subscription Plan

Luxury

Inspirato Could Go Public in $1 Billion SPAC Deal With Travel Investor Thayer Ventures

Subscriptions look set to be big business, with the needle currently swinging to higher quality holidays and experiences.

Inspirato Could Go Public in $1 Billion SPAC Deal With Travel Investor Thayer Ventures

Online Travel

Hipmunk Co-Founders Debut Next-Gen Flight Search Tool to Skirt Online Travel ‘Collusion’

A new business model shall set you free. That's the underpinning of Flight Penguin, with the former Hipmunk gang vowing to overturn the coziness between online travel players and their big-spending partners. Google, Kayak and Expedia have nothing to fear; they will hardly notice.

Hipmunk Co-Founders Debut Next-Gen Flight Search Tool to Skirt Online Travel ‘Collusion’

Online Travel

7 Takeaways From Tripadvisor’s Confidential Pitch Deck to Hotels

It's hardly an accident that Tripadvisor is transitioning toward a direct-to-consumer business model after years of Google's hotel-comparison search eating into Tripadvisor's business.

7 Takeaways From Tripadvisor’s Confidential Pitch Deck to Hotels

Online Travel

Tripadvisor Takes Unusual Route With Private Equity Help to Build Its New Subscription Offering

Private equity firm Certares is leveraging its brand assets the way a Booking Holdings might do when Booking.com shares inventory with sister company Priceline. This isn't the usual private equity playbook.

Tripadvisor Takes Unusual Route With Private Equity Help to Build Its New Subscription Offering

Online Travel

Tripadvisor’s New Subscription Plan Geared to Address Major Flaw in Its Instant Booking Initiative

Tripadvisor is trying to become a much larger transaction site again. But here are two challenges: Will the benefits be so superior to discounts you can get for free booking on HotelTonight or elsewhere? And hotels will get a break on commissions, but do they really want to train guests to book on Tripadvisor?

Tripadvisor’s New Subscription Plan Geared to Address Major Flaw in Its Instant Booking Initiative

Online Travel

Behind Tripadvisor’s Bet on a Subscription Model for a Pandemic Recovery

Even before the pandemic, Tripadvisor faced many challenges monetizing its user base. The travel platform is now turning to more user-friendly subscription models to change that. But will it be able to meet the evolving demands of travelers in a post-Covid world?

Behind Tripadvisor’s Bet on a Subscription Model for a Pandemic Recovery