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Articles tagged “sports”

Hotels

Courtyard by Marriott’s new ad campaign capitalizes on NFL partnership

The comparisons between football players and business travelers run deep in this campaign; and there's no better way to make guests feel like a superstar than compare them to their favorite QB.

Samantha Shankman, Skift | 12 years ago

Airlines

Only female flight attendants, please, Barcelona football club asks partner Turkish Airlines

Even with contracts with Barcelona and Manchester United in Europe and ads featuring Kobe Bryant in the U.S., the Anatolian upstart isn't playing games as it it pushes to become a major player while other airlines stumble.

Oliver Smith, The Daily Telegraph | 12 years ago

Airlines

Emirates making big push into U.S. sports, after spending heavily in Europe

After spending heavily on buying stadium and team naming and sponsorship rights in European football world, now Emirates is making push into U.S., first through tennis.

Skift | 12 years ago

Tourism

Sports stadiums are showing cities how to be greener

The example that stadiums offer is telling: If you combine public financing with strict terms about planning and environmental standards you may very well get an incredibly green development.

Skift | 12 years ago

Tourism

Sports tourism grows in Kuwait due to young travelers crazy about soccer

Agencies are often asked to book VIP seats and hotels close to the stadiums, creating a pricey trip for Kuwaiti travelers and a lucrative business model for travel agents.

Skift | 12 years ago

Sports tourism grows in Kuwait due to young travelers crazy about soccer

Media and PR

Expedia hires travel writer to blog about college football rivalries

With some 30 travel bloggers picking up occasional checks from Expedia, the online travel agency is beating its rivals in this arena in a rout. Meanwhile, these bloggers may lose credibility if they come to be viewed as merely shilling for Expedia.

Skift | 12 years ago

SkiftX

Why cities should subsidize marathons, not stadiums, to spur tourism development

Great take on the local economic and tourism development efforts, and how to move away from gimmicky, big-money projects and focus on what works on smaller scale. Europe and particularly Spain might agree.

Skift | 12 years ago