Articles tagged “southeast asia”

With little budget and even less originality in marketing, the Association of Southeast Asian Nations may be better off focusing on facilitating tourism growth through infrastructure and other improvements, which it is adept at, than launching another Visit ASEAN Year.

When it comes to the potential of Southeast Asia's diverse online travel market, investors and online travel brands can no longer view what will be a gigantic market as something they can ignore for now and figure out later.

It's impressive how much U.S. travelers will spend in Asia-Pacific, trouncing even China--the world's largest outbound travel market--in their own backyard.

Southeast Asia owes much of its tourism growth to China but people from within the region are also generally more interested in travel than they were 10 years ago. It's a region that's social, mobile-dependent and interconnected that make it the ideal testing ground for the future of travel.

As Changi doubles its capacity to more than 135 million travelers during the next decade, it will become an even greater model for how to mass produce an iconic and superior passenger experience while treating each passenger like they actually matter.

While global travel brands like Uber and Airbnb have had trouble scaling and competing in Southeast Asia, Singapore is a major meeting point for big brands and startups to learn what works, create partnerships and, for the startups, to grab venture funding in the region.