Articles tagged “social media”

Online Travel

Booking Versus Expedia on TikTok

Booking.com and Expedia know they have to get out there and market where their potential customers are. In this case, millions are on TikTok.
Experiences

Klook Targets Growth in China and Gen Z Travelers

With Gen Z and Millennials making up most of Klook's audience, the experiences marketplace is heavily focused on these groups' spending habits and shifting approaches to discovering new trip ideas.
Travel Technology

Mondee Buys Its Fourth Company This Year

Mondee is venturing down an unbeaten path by targeting travel influencers, and it seems to be making investors a little uneasy.