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Articles tagged “social media”

News Blog

IDEAS: GuideGeek Launches AI-powered Travel Assistant on Instagram

GuideGeek, the AI travel assistant powered by Matador Network, has now launched on Instagram. The service, which has been available on WhatsApp for some time, is now available to support Instagram savvy travelers looking for insights and advice when planning and researching their trips, with the AI assistant responding to direct messages in real-time.  Credit:…

Adam Stacey | 1 year ago

Hotels

Hilton’s Asia Pacific President: How to Get to 1,000 Hotels – and Beyond

Despite the challenges, expanding in the Asia Pacific region can offer significant growth opportunities for a hotel chain like Hilton. Travel companies are continuously investing in the region due to its rapidly growing middle-class population and increasing tourism.

Peden Doma Bhutia | 1 year ago

Hilton’s Asia Pacific President: How to Get to 1,000 Hotels – and Beyond

Tourism

Destination Marketers Head to Threads as Twitter Alternative

Destination marketing organizations are gaining followers fast. Now, they have to figure out what actual value Threads can bring to their marketing.

Dawit Habtemariam | 1 year ago

Destination Marketers Head to Threads as Twitter Alternative

Tourism

Philippines’ New Tourism Campaign Embraces Love for the Country

In the face of escalating tourism competition across Southeast Asia, Philippines is diving headfirst into the notion that love is what makes the world go around. The archipelago is wholeheartedly capitalizing on this powerful sentiment to propel its tourism sector to new heights.

Peden Doma Bhutia | 1 year ago

Philippines’ New Tourism Campaign Embraces Love for the Country

Tourism

Lionel Messi’s $25 Million Saudi Tourism Deal: Details Revealed in New Report

Saudi Arabia is being extra cautious, leaving absolutely nothing to chance while attempting to give its global image a makeover.

Peden Doma Bhutia | 1 year ago

Lionel Messi’s $25 Million Saudi Tourism Deal: Details Revealed in New Report
Free Read

Online Travel

Snap Says Friends and Family Are the ‘Real’ Travel Influencers

Today’s travelers prioritize recommendations from their close friends and family members, even as the relevancy of personalized digital ads improves. As the “best friends network,” Snapchat is showing brands how to reassess influencer culture and leverage modern tech to transport and inspire travel decision-makers.

Snapchat + Skift | 1 year ago

Snap Says Friends and Family Are the ‘Real’ Travel Influencers

Tourism

A Growing Influencer Class Attracts a Larger Piece of Destination Marketing

As the social media influencer industry evolves and matures, destination marketing organizations are, in turn, taking them seriously as agents in their efforts to grow visitation.

Dawit Habtemariam | 1 year ago

A Growing Influencer Class Attracts a Larger Piece of Destination Marketing

Online Travel

Why Hopper Asks for a ‘Tip’ When Booking

'Deception' may be too strong of a word in this case, but the media attention goes to show that customers do not like to feel that they've been swindled. A quarter of customers pay the tip, but how many of them know it?

Justin Dawes | 1 year ago

Why Hopper Asks for a ‘Tip’ When Booking

News Blog

Trainline Teams With David Hasselhoff in New Celeb-Focused Marketing

Hotel brands are well known for their marketing partnerships with influencers and celebrities, but now one rail booking platform is getting in on the act. Trainline has decided to team up with legendary actor David Hasselhoff to launch its Chief Conductor Contest. A grand prize includes a $5,000 travel stipend, a two-night stay in a luxury…

Andres Buenahora | 2 years ago

Tourism

Travel Marketers Turn to En Vogue App BeReal to Convey Authenticity

Travel brands using BeReal, as well as TikTok and Instagram, can boost their standing with Generation Z travelers if they emphasize being authentic in their content instead of focusing on going viral.

Paula Krizanovic, Skift | 2 years ago

Travel Marketers Turn to En Vogue App BeReal to Convey Authenticity