Articles tagged “SkiftX Showcase: Hospitality”

In this report, Skift and Minor Hotels examine the asset-light versus asset-heavy models and introduce a hybrid approach that combines the benefits of both models to suit diverse market conditions and business needs.

Rising demand for culturally rich and value-driven experiences defines the 2025 travel outlook. A new report from Marriott Bonvoy provides insights into the propensity to travel among consumers across Europe, the Middle East, and Africa and how brands can navigate trends to better connect with these consumers.

Artificial intelligence (AI) is helping hospitality revenue managers adapt to shifting consumer preferences and rising competition. With AI-enabled dynamic pricing, predictive analytics, and personalization at scale, companies can drive profitability in an unpredictable market.

By hitting the sweet spot between upscale design-led properties and budget-friendly accommodation, Rove Hotels has created a unique niche in the region’s lifestyle hospitality segment by focusing on sustainability, community, and a fresh, innovative approach.

Today’s travelers seek out cultural experiences, often choosing destinations that spark their curiosity. Hotel brands that empower guests to imagine themselves as locals will be well on their way to providing truly authentic cultural immersion.

A new trend report offers actionable strategies to help travel brands do more than increase membership numbers, empowering them to create differentiated programs that will inspire lifetime loyal customers.

As the business travel landscape evolves, travel managers face growing pressures to deliver seamless experiences and efficient solutions for their teams. Southwest’s focus on digital tools, personalized service, and hospitality-driven innovations aims to simplify travel management and support a smoother, more flexible journey for business travelers.

SkiftX spoke to Choice Hotels President and CEO Patrick Pacious about key travel trends like road trips, remote work, and growth opportunities amid improving development financing. According to Pacious, Choice’s strategic focus on upscale brands, tech-driven innovations, and track record in hotel conversions will fuel future development.

As market demand for customized hospitality solutions increases, hoteliers are embracing diversification of offerings to meet shifting traveler preferences and capture new growth opportunities.

Chris Hartley and Kristi Gole of Global Hotel Alliance took the stage at Skift Global Forum to discuss how collaborating with other independent hotels increases small brands’ access to customers, technology solutions, and loyalty benefits, all without sacrificing their individuality.