Skift Research Estimates

It’s finally here! Skift Research has been eagerly awaiting the opportunity to get its hands on Airbnb’s public filings. This report analyzes the challenges and strategies of the most influential company in the short-term rental industry.

The travel arrangement and reservation services sector has experienced strong growth for the past few years and outperformed other major travel verticals. We believe this trend will continue in the next few years, aided by more digital transformation.

Travel advisors still exist; tour operators are the last sector to move to digital; online travel platforms are scrambling to keep the growth rate high. We are expecting to see more changes shaping the travel arrangement and reservation services sector in the next few years.

The United Kingdom hasn’t left the European Union just yet, but the impact of the Brexit vote is already being felt by the travel industry. Things will likely get worse when the UK actually leaves.

The UK is an important contributor to global travel, but the uncertainty over Brexit will impact its place in the world and its residents’ willingness to spend on international vacations. The questions are just how and where the impact will be felt most.

Alternative accommodations have long been more prominent in Europe than in the U.S. And that sector is only growing larger as it expands more than 1.7 times as fast as hotels on the continent.

The European Union is the largest tourism destination in the world. Its accommodation sector is critical infrastructure supporting all of those travelers. Understand what shifts are taking place not just at the top level but also across subsectors, countries, and companies.

Take a deep dive into American travel spending habits by category, demographics, and destinations — and over time.

The U.S. is one of the most diverse countries in the world, and its residents' travel habits reflect that. That makes studying different demographics and travel spending categories key to understanding the American traveler.

We often think of international travel in terms of the destination we are visiting. But the origin country of departures can be just as important for spotting trends in the industry.