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Skift Pro Columns

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Business Travel

European Cities Target Digital Nomads With These New Pitches

Funnelling budget to target these more affluent, longer-stay visitors makes sense. It might even address the labor crunch. But cities probably shouldn't take their eyes off traditional tourists at this delicate time.

Matthew Parsons | 2 years ago

Online Travel

Airbnb’s Newest Influencer Is …. CEO Brian Chesky

Airbnb has been a savvy public relations practitioner throughout the years, and the volume of press releases the company churns out annually is legion. Brian Chesky's yearlong digital nomad stint aligns with the company's brand narrative and marketing strategy.

Dennis Schaal | 2 years ago

Business Travel

Travel Outfits Offer Solutions to Companies for Pandemic Worker Burnout

Why 2022 could be a bumper year for company-sponsored working holidays that fend off pandemic-induced exhaustion.

Matthew Parsons | 2 years ago

Travel Technology

Stayntouch CEO Aims to Defy the Odds in Hotel Tech Against Oracle Hospitality

It’s never been easier to start a travel tech business, but it’s also never been trickier to scale one. Former equity analyst Tom Underwood became the CEO of Stayntouch because he believes the startup can defy the odds.

Sean O'Neill | 2 years ago

Online Travel

Letting the Air Out of Online Travel’s IPO Bloat

Stock markets, at their best, can be hype killers, and public investors shot down many inflated private company valuations in 2021. This may be a sobering development for IPO and SPAC wannabes in 2022.

Dennis Schaal | 2 years ago

Coronavirus

Marriott Signals a W Hotels Refresh Finally Under Way

Marriott has been promising a W Hotels makeover for years, but a recent string of openings and deal signings show there is finally some momentum in reviving the brand.

Cameron Sperance | 2 years ago

Business Travel

Remote Workers Prompt Adventure Tour Operators to Switch Up Itineraries

Great news for destinations that can now welcome tourists who want to immerse themselves, rather than just tick off a box. At least until their next Zoom meeting, that is.

Matthew Parsons | 2 years ago

Travel Technology

Inside Travelport’s Tech Revamp

Travelport has been running a slick marketing campaign about its innovations that showcases dancers and snowboarders. But we wanted the nerdy details about what's technologically changing. So here's the first in-depth interview with the company's new tech chief.

Sean O'Neill | 2 years ago

Online Travel

Online Travel Faces Lots of Unfinished Business in 2022

Several travel-oriented, special purpose acquisition companies are out there that have not announced merger partners. A SPAC glut and the lackluster performance of several online travel or short-term rental companies that recently went public could have some of the hunters coming up empty.

Dennis Schaal | 2 years ago

Coronavirus

Expect a Hotel Dealmaking Deluge This Year

With the two-year anniversary of the pandemic just around the corner, hotel companies are going to be eager to buy and sell around the premise the travel industry is settling into a new normal.

Cameron Sperance | 2 years ago